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Apr 2026
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Home/Insights/Retailers/skinnytan.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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5.4K
Revenue
Apr 26
2.7K
Sessions
Apr 26
5.0-5.5%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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Skinnytan.com is a website that offers a variety of self-tanning products. The company primarily sells tanning lotions, oils, and creams, aiming to provide users with a natural-looking tan without exposing their skin to harmful UV rays. They also provide application tools and accessories to enhance the tanning experience.

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skinnytan.com Annual Revenue and Growth

skinnytan.com's annual sales on its online store amounted to $88K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$88K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
skinnytan.com revenue by year

skinnytan.com's monthly revenueOVER TIME
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Over the past three months, skinnytan.com revenue has experienced decline of 20%, compared to the preceding three months.

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skinnytan.com revenue decline for last six months
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OVERVIEW
In April 2026, skinnytan.com reported online sales revenue of $5,418, significantly below the BEAUTY AND COSMETICS median of $40,161, while its conversion rate ranged between 5.00-5.50%, surpassing the category average of 4.38%. The average order value (AOV) stood at $25-50, which is lower than the high benchmark of $195, and total sessions reached 2,740, markedly less than the median of 20,819, reflecting the challenges faced against industry giants like sephora.com, which dominated with revenue of $117,760,640 and 84,653,344 sessions.
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skinnytan.com competitors

As of April 2026, skinnytan.com generated $5,418 in revenue from 148 transactions over 2,740 sessions, yielding an average order value (AOV) of $25-50 and a conversion rate of 5.00-5.50%. In comparison, skinnytan.co.uk outperformed with $45,798 in revenue from 595 transactions and a higher AOV of $75-100, along with a conversion rate of 5.50-6.00%. Meanwhile, bondisands.com dominated the market with a staggering $142,237 in revenue from 2,671 transactions, although it had a slightly lower conversion rate of 3.50-4.00%. blushtan.com also fared well, achieving $17,573 with a conversion rate of 3.50-4.00% but an AOV similar to its competitors at $75-100. skinerals.com struggled with only $1,810 in revenue and a conversion rate of 2.00-2.50%, reflecting significant gaps in performance among these brands.

skinnytan.co.uk screenshot
#1 skinnytan.co.uk
45.8K
Revenue
10.2K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
skinerals.com screenshot
#2 skinerals.com
1.8K
Revenue
931.3
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bondisands.com screenshot
#3 bondisands.com
142.2K
Revenue
67.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
blushtan.com screenshot
#4 blushtan.com
17.6K
Revenue
5.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
bondisands.co.uk screenshot
#5 bondisands.co.uk
120.6K
Revenue
55.4K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
skinnytan.com vs top market performers
skinnytan.com
top retailers
conversion rate vs average order value for skinnytan.com and its competitors
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brands overtime comparison

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skinnytan.com channels

Identify top traffic channels that drive growth for skinnytan.comand discover how performance of traffic channels has changed over time.

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skinnytan.com Google Ads spend

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skinnytan.com devices

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skinnytan.com top markets

Explore skinnytan.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skinnytan.com country & global rank

Assess the ranking of skinnytan.com among other retailers within its primary country and worldwide.

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