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Aug 2025
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Home/Insights/Retailers/smallrig.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1.5M
Revenue
Aug 25
725.5K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$175-200
AOV
Aug 25
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Smallrig.com is an online platform that sells camera gear and accessories. They offer a wide range of products including camera cages, tripods, handles, mounting brackets, and other accessories for both professional filmmakers and hobbyists. The website provides a user-friendly interface, detailed product descriptions, and worldwide shipping options.

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smallrig.com Annual Revenue and Growth

smallrig.com's annual sales on its online store amounted to $23.4M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$23.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
smallrig.com revenue by year

smallrig.com's monthly revenueOVER TIME
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Over the past three months, smallrig.com revenue has experienced decline of 7.3%, compared to the preceding three months.

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smallrig.com revenue decline for last six months
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OVERVIEW
In August 2025, smallrig.com in the PHOTOGRAPHY industry had a revenue of $1,484,069, with a median revenue of $53,730. The largest online store in this category was mpb.com with $45,747,953. smallrig.com had a conversion rate of 1.00-1.50%, with a high rate of 3.46% and a low rate of 0.41%. The average order value (AOV) for smallrig.com was $175-200, with a high AOV of $715 and a low AOV of $50. The website had 725,500 sessions, while the store with the most sessions was canon.com with 4,419,798 and a median of 25,179 in the PHOTOGRAPHY category.
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smallrig.com competitors

In August 2025, smallrig.com stands out among its competitors with a revenue of $1,484,069 from 7,562 transactions and 725,500 sessions. Their average order value (AOV) ranges from $175 to $200, with a conversion rate of 1.00-1.50%. In comparison, tilta.com generated $267,037 from 515 transactions and 275,006 sessions with an AOV of $500-$525 and a conversion rate of 0.00-0.50%. kondorblue.com followed with $127,815 revenue from 421 transactions and 108,373 sessions, offering an AOV of $300-$325 and a similar conversion rate. woodencamera.com had a revenue of $49,655, 132 transactions, 39,888 sessions, an AOV of $375-$400, and a 0.00-0.50% conversion rate. cvp.com leads in revenue at $3,612,947 from 4,270 transactions, 481,994 sessions, an AOV of $825-$850, and a conversion rate of 0.50-1.00%. promediagear.com falls in between, with $69,954 revenue, 245 transactions, 25,028 sessions, an AOV of $275-$300, and a conversion rate of 0.50-1.00%.

tilta.com screenshot
#1 tilta.com
267K
Revenue
275K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
kondorblue.com screenshot
#2 kondorblue.com
127.8K
Revenue
108.4K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
woodencamera.com screenshot
#3 woodencamera.com
49.7K
Revenue
39.9K
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
cvp.com screenshot
#4 cvp.com
3.6M
Revenue
482K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
promediagear.com screenshot
#5 promediagear.com
70K
Revenue
25K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
smallrig.com vs top market performers
smallrig.com
top retailers
conversion rate vs average order value for smallrig.com and its competitors
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Revenue share by device at smallrig.com

In August large majority of sales on smallrig.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on smallrig.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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smallrig.com channels

Identify top traffic channels that drive growth for smallrig.comand discover how performance of traffic channels has changed over time.

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smallrig.com Google Ads spend

Evaluate smallrig.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smallrig.com devices

Review smallrig.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smallrig.com top markets

Explore smallrig.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smallrig.com country & global rank

Assess the ranking of smallrig.com among other retailers within its primary country and worldwide.

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