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Sep 2025
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Home/Insights/Retailers/softstarshoes.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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231K
Revenue
Sep 25
111.9K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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SoftstarShoes.com offers a selection of footwear for various activities, focusing on handcrafted shoes made in the USA. Their product range includes minimalist, casual, and leather designs suitable for babies, kids, and adults. They prioritize craftsmanship and sustainability while using primarily natural materials. Customization options are also available.

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softstarshoes.com Annual Revenue and Growth

softstarshoes.com's annual sales on its online store amounted to $5.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
softstarshoes.com revenue by year

softstarshoes.com's monthly revenueOVER TIME
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Over the past three months, softstarshoes.com revenue has experienced decline of 30%, compared to the preceding three months.

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softstarshoes.com revenue decline for last six months
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OVERVIEW
In September 2025, softstarshoes.com achieved $230,955 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,931. With a conversion rate between 1.50-2.00%, it remains below the high benchmark of 3.2%. The average order value (AOV) ranged from $100-125, well below the sector's high of $382. softstarshoes.com attracted 111,905 sessions, far exceeding the median of 34,221, but significantly lower than the industry leader shein.com, which recorded 297,137,690 sessions. Overall, these metrics indicate solid performance within its niche, though opportunities for growth in conversion rate and AOV remain.
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softstarshoes.com competitors

In September 2025, softstarshoes.com had a revenue of $230,955 with 2,116 transactions and 111,905 sessions. Their average order value (AOV) ranged from $100 to $125, and they had a conversion rate of 1.50-2.00%. When compared to its competitors, softstarshoes.com falls behind in revenue, transactions, and sessions. Lems Shoes (lemsshoes.com) leads with a revenue of $2,914,791, 18,595 transactions, and 1,032,139 sessions. However, Softstar Shoes' AOV falls within the range of its competitors, with Correct Toes (correcttoes.com) and Xero Shoes (xeroshoes.com) also having similar AOVs. In terms of conversion rate, Softstar Shoes is on par with most competitors, such as Bobux (bobux.com) and Vivo Barefoot (vivobarefoot.com), but lags slightly behind Correct Toes and Xero Shoes in this domain. Overall, while softstarshoes.com performs well in AOV and conversion rate, it has room for growth in revenue, transactions, and sessions compared to its competitors.

lemsshoes.com screenshot
#1 lemsshoes.com
2.9M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bobux.com screenshot
#2 bobux.com
4.7K
Revenue
1.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
correcttoes.com screenshot
#3 correcttoes.com
195.9K
Revenue
69.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
xeroshoes.com screenshot
#4 xeroshoes.com
4.6M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
vivobarefoot.com screenshot
#5 vivobarefoot.com
9.7M
Revenue
2.8M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
softstarshoes.com vs top market performers
softstarshoes.com
top retailers
conversion rate vs average order value for softstarshoes.com and its competitors
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Revenue share by device at softstarshoes.com

In September large majority of sales on softstarshoes.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.

In September large majority of sales on softstarshoes.com, 78% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 22% of sales coming from desktop devices.
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softstarshoes.com channels

Identify top traffic channels that drive growth for softstarshoes.comand discover how performance of traffic channels has changed over time.

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softstarshoes.com Google Ads spend

Evaluate softstarshoes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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softstarshoes.com devices

Review softstarshoes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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softstarshoes.com top markets

Explore softstarshoes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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softstarshoes.com country & global rank

Assess the ranking of softstarshoes.com among other retailers within its primary country and worldwide.

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