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Sep 2025
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Home/Insights/Retailers/solware.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for solware.co.uksolware.co.uk

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361.7K
Revenue
Sep 25
90.3K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
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Here at Solware we offer almost every brand of air rifle and pistol available in the UK.

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solware.co.uk's monthly revenueOVER TIME
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Over the past three months, solware.co.uk revenue has experienced growth of 13%, compared to the preceding three months.

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solware.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, solware.co.uk generated $361,740 in online sales, significantly surpassing the SPORTS industry median of $134,272, while its conversion rate of 1.00-1.50% falls below the industry high of 3.14%. With an average order value (AOV) between $275-300, solware.co.uk also remains competitive, compared to the high AOV of $287. The site attracted 90,323 sessions, outperforming the median of 50,512 but lagging behind the leading competitor mauijim.com, which garnered 628,370 sessions. Overall, solware.co.uk demonstrates strong revenue performance amidst varying conversion and traffic metrics within the SPORTS sector.
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solware.co.uk competitors

In September 2025, solware.co.uk generated a revenue of £361,740 with 1,242 transactions and 90,323 sessions, resulting in an average order value (AOV) of £275-300 and a conversion rate of 1.00-1.50%. In comparison, its competitors have varying levels of performance. airrifleshop.co.uk had a revenue of £138,610 with 206 transactions and 49,898 sessions, a higher AOV of £650-675 but a lower conversion rate of 0.00-0.50%. rangeandcountry.co.uk outperformed solware.co.uk with a revenue of £1,339,801, 2,243 transactions, and 88,905 sessions, and a higher AOV of £575-600 and a conversion rate of 2.50-3.00%. mcavoyguns.co.uk had a revenue of £93,160, 155 transactions, and 12,543 sessions, with an AOV of £600-625 and a similar conversion rate to solware.co.uk. Lastly, airgunbuyer.com had a revenue of £181,378, 249 transactions, and 20,015 sessions, with the highest AOV of £725-750 and a similar conversion rate to solware.co.uk.

airrifleshop.co.uk screenshot
#1 airrifleshop.co.uk
138.6K
Revenue
49.9K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
rangeandcountry.co.uk screenshot
#2 rangeandcountry.co.uk
1.3M
Revenue
88.9K
Sessions
2.5-3.0%
Conv. rate
$500-600
AOV
mcavoyguns.co.uk screenshot
#3 mcavoyguns.co.uk
93.2K
Revenue
12.5K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
airgunbuyer.com screenshot
#4 airgunbuyer.com
181.4K
Revenue
20K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
solware.co.uk vs top market performers
solware.co.uk
top retailers
conversion rate vs average order value for solware.co.uk and its competitors
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Revenue share by device at solware.co.uk

In September large majority of sales on solware.co.uk, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on solware.co.uk, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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solware.co.uk channels

Identify top traffic channels that drive growth for solware.co.ukand discover how performance of traffic channels has changed over time.

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solware.co.uk Google Ads spend

Evaluate solware.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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solware.co.uk devices

Review solware.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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solware.co.uk top markets

Explore solware.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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solware.co.uk country & global rank

Assess the ranking of solware.co.uk among other retailers within its primary country and worldwide.

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