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Dec 2025
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Home/Insights/Retailers/sommerswim.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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42.8K
Revenue
Dec 25
29.1K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Sommerswim.com is an online platform offering a variety of swimwear products. The website exclusively specializes in selling swimwear items, catering to different styles and preferences. Their collections feature a range of swimsuits, bikinis, and cover-ups, providing customers with ample choices for their swimming needs.

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sommerswim.com Annual Revenue and Growth

sommerswim.com's annual sales on its online store amounted to $1.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sommerswim.com revenue by year

sommerswim.com's monthly revenueOVER TIME
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Over the past three months, sommerswim.com revenue has experienced decline of 34%, compared to the preceding three months.

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sommerswim.com revenue decline for last six months
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OVERVIEW
In December 2025, sommerswim.com reported online sales revenue of $42,766, significantly below the FASHION AND APPAREL median of $92,600, with a conversion rate ranging from 0.50-1.00%, also below the industry's high of 3.17%. The average order value (AOV) stood at $150-175, well beneath the sector's peak of $389. With 29,099 sessions, sommerswim.com lagged behind the median of 39,789, highlighting areas for growth against leading competitor macys.com, which dominated the market with sales exceeding $926 million. Overall, these metrics indicate that sommerswim.com faces challenges in both revenue generation and customer engagement.
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sommerswim.com competitors

In December 2025, sommerswim.com generated a revenue of $42,766 with 275 transactions and 29,099 sessions, boasting an average order value (AOV) of $150-$175 and a conversion rate of 0.50-1.00%. In comparison, vixpaulahermanny.com led the pack with revenue of $412,228, 1,861 transactions, and 94,325 sessions. They had an AOV of $200-$225 and a conversion rate of 1.50-2.00%. Meanwhile, beachbunnyswimwear.com followed closely behind sommerswim.com with revenue of $47,740, 355 transactions, and 64,892 sessions. Their AOV was $125-$150 and had the same conversion rate as sommerswim.com. Despite stiff competition, sommerswim.com held its ground with competitive conversion rates and AOV compared to industry giants like everythingbutwater.com, showing strong potential for growth and improvement in the upcoming months.

vixpaulahermanny.com screenshot
#1 vixpaulahermanny.com
412.2K
Revenue
94.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
beachbunnyswimwear.com screenshot
#2 beachbunnyswimwear.com
47.7K
Revenue
64.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
brazilianbikinishop.com screenshot
#3 brazilianbikinishop.com
119.3K
Revenue
57.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lybethras.com screenshot
#4 lybethras.com
41.4K
Revenue
13.8K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
everythingbutwater.com screenshot
#5 everythingbutwater.com
533.8K
Revenue
118.4K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
sommerswim.com vs top market performers
sommerswim.com
top retailers
conversion rate vs average order value for sommerswim.com and its competitors
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Revenue share by device at sommerswim.com

In December large majority of sales on sommerswim.com, 98% was finalized on desktop devices, with 2.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on sommerswim.com, 98% was finalized on desktop devices, with 2.5% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sommerswim.com channels

Identify top traffic channels that drive growth for sommerswim.comand discover how performance of traffic channels has changed over time.

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sommerswim.com Google Ads spend

Evaluate sommerswim.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sommerswim.com devices

Review sommerswim.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sommerswim.com top markets

Explore sommerswim.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sommerswim.com country & global rank

Assess the ranking of sommerswim.com among other retailers within its primary country and worldwide.

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