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Jan 2026

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Home/Insights/Retailers/steda.de

TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

steda.de

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213.6K

Revenue

Jan 26

26.8K

Sessions

Jan 26

2.0-2.5%

Conv. rate

Jan 26

$325-350

AOV

Jan 26

Main country of store: GERMANY
Website category: HOME AND GARDEN

Steda Glas- & Gartendesign Online Webshop ✔ ☎ 05931 / 496 576 0 ✔ Perfektes Preis- Leistungsverhältnis ✔ Schneller Service ✔ Made in Germany

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steda.de Annual Revenue and Growth

steda.de's annual sales on its online store amounted to $3.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$3.3M

Annual growth forecast2025/2026

10-20%

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eCommerce Revenue

steda.de's monthly revenueOVER TIME
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Over the past three months, steda.de revenue has experienced decline of 24%, compared to the preceding three months.

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steda.de revenue decline for last six months

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OVERVIEW

In January 2026, steda.de, operating in the home and garden sector, achieved online sales revenue of $213,611, significantly above the median of $122,772, while its conversion rate ranged between 2.00-2.50%, trailing behind the high of 3.41%. The average order value (AOV) was reported at $325-350, below the high of $677, with total sessions reaching 26,764, noticeably lower than the median of 34,453, highlighting the competitive landscape where the leading competitor, homedepot.com, boasts substantial metrics, including a staggering revenue of $1,456,474,205 and sessions exceeding 138 million.

steda.de competitors

Compared to its competitors as of January 2026, steda.de falls behind in terms of revenue, generating $213,611. In contrast, rexin-shop.de leads with $411,172 in revenue. However, steda.de boasts a higher conversion rate at 2.00-2.50%, surpassing rexin-shop.de at 1.00-1.50%. In terms of average order value (AOV), steda.de ranges from $325 to $350, while azalp.de has the highest AOV at $950-975. Additionally, steda.de has 626 transactions and 26,764 sessions, ranking below spiegel21.de with 1,280 transactions and 89,756 sessions. Despite facing stiff competition in revenue and sessions, steda.de stands out with a solid conversion rate and competitive AOV compared to its competitors.

#1 rexin-shop.de

411.2K

Revenue

35.1K

Sessions

1.0-1.5%

Conv. rate

$800-900

AOV

#2 azalp.de

36.9K

Revenue

4.6K

Sessions

0.5-1.0%

Conv. rate

$900-1000

AOV

#3 spiegel21.de

268.9K

Revenue

89.8K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

steda.de vs top market performers

steda.de

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Revenue share by device at steda.de

In January large majority of sales on steda.de, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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steda.de channels

Identify top traffic channels that drive growth for steda.deand discover how performance of traffic channels has changed over time.

steda.de Google Ads spend

Evaluate steda.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

steda.de devices

Review steda.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

steda.de top markets

Explore steda.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.