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Aug 2026

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Home/Insights/Retailers/steda.de

TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

steda.de

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364.6K

Revenue

Aug 26

36.3K

Sessions

Aug 26

3.0-3.5%

Conv. rate

Aug 26

$325-350

AOV

Aug 26

Main country of store: GERMANY
Website category: HOME AND GARDEN

Steda Glas- & Gartendesign Online Webshop ✔ ☎ 05931 / 496 576 0 ✔ Perfektes Preis- Leistungsverhältnis ✔ Schneller Service ✔ Made in Germany

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steda.de Annual Revenue and Growth

steda.de's annual sales on its online store amounted to $3.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$3.3M

Annual growth forecast2025/2026

50%+

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eCommerce Revenue

steda.de's monthly revenueOVER TIME
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Over the past three months, steda.de revenue has experienced decline of 35%, compared to the preceding three months.

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steda.de revenue decline for last six months

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OVERVIEW

In August 2026, steda.de experienced 36,300 sessions, closely aligning with the average store in the home and garden category, which sees around 36,700 sessions monthly. The site's revenue for online sales reached $365,000, significantly above the category average of $130,000. With a conversion rate of 3.00-3.50%, steda.de sits within the typical range of 0.64% to 3.35% for the home and garden category. The average order value (AOV) ranged from $325 to $350, also within the typical range of $98 to $688. Overall, steda.de performed robustly relative to the home and garden category metrics.

steda.de competitors

In August 2026, steda.de trails significantly in sessions, achieving 36,300 compared to spiegel21.de's 113,000. However, steda.de ranks second in revenue with $365,000, surpassing spiegel21.de's $302,000 and falling behind rexin-shop.de's $621,000. While steda.de boasts a conversion rate between 3.00-3.50%, it outperforms both rexin-shop.de, which has a conversion rate of 1.00-1.50%, and azalp.de, with a rate of 0.50-1.00%. In terms of transactions, steda.de stands at 1,115, ranking second to spiegel21.de's 1,448. Though steda.de excels in conversion efficiency, its overall performance is challenged by competitors like rexin-shop.de and spiegel21.de in sessions and total revenue.

#1 rexin-shop.de

621K

Revenue

66.7K

Sessions

1.0-1.5%

Conv. rate

$600-700

AOV

#2 azalp.de

18.5K

Revenue

3.4K

Sessions

0.5-1.0%

Conv. rate

$1000-1100

AOV

#3 spiegel21.de

301.7K

Revenue

113.2K

Sessions

1.0-1.5%

Conv. rate

$200-225

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

steda.de vs top market performers

steda.de

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Revenue share by device at steda.de

In August large majority of sales on steda.de, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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steda.de channels

Identify top traffic channels that drive growth for steda.deand discover how performance of traffic channels has changed over time.

steda.de Google Ads spend

Evaluate steda.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

steda.de devices

Review steda.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

steda.de top markets

Explore steda.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.