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Sep 2025
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Home/Insights/Retailers/steelmadeusa.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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115.4K
Revenue
Sep 25
65.1K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Steelmadeusa.com is an online platform that offers a variety of products for sale. Their inventory includes stainless steel kitchen utensils, home organization solutions, and unique gadgets for outdoor enthusiasts. The website showcases high-quality items made of durable steel, designed to enhance functionality and meet various consumer needs.

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steelmadeusa.com Annual Revenue and Growth

steelmadeusa.com's annual sales on its online store amounted to $3.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
steelmadeusa.com revenue by year

steelmadeusa.com's monthly revenueOVER TIME
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Over the past three months, steelmadeusa.com revenue has experienced decline of 44%, compared to the preceding three months.

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steelmadeusa.com revenue decline for last six months
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OVERVIEW
In September 2025, steelmadeusa.com achieved online sales revenue of $115,395, significantly surpassing the industry median of $27,492, though still far from the top competitor, mac.bid's $14,133,798. The site's conversion rate ranged from 1.50% to 2.00%, below the high of 5.6% but above the low of 1.8%. Its average order value (AOV) was between $100 and $125, below the high AOV of $148. With 65,127 sessions, steelmadeusa.com outperformed the median of 10,754 sessions in the food and drink/restaurants and delivery sector, though it still trailed far behind boxlunch.com's 4,412,560 sessions.
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steelmadeusa.com competitors

When comparing steelmadeusa.com to its competitors in the same industry in September 2025, we can see that Steel Made USA has a lower revenue of $115,395 compared to Blackstone Products with $1,439,874, Camp Chef with $731,539, and BBQ Galore with $451,075. However, Steel Made USA has a higher conversion rate of 1.50-2.00%, which is better than BBQ Galore and Nexgrill. The Average Order Value (AOV) for Steel Made USA falls in the range of $100-$125, while competitors like BBQ Galore have an AOV of $875-$900. Despite having a lower revenue, Steel Made USA has a competitive conversion rate and a moderate AOV, showcasing potential for growth and optimization in the future.

blackstoneproducts.com screenshot
#1 blackstoneproducts.com
1.4M
Revenue
662.1K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
nexgrill.com screenshot
#2 nexgrill.com
118K
Revenue
52.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
campchef.com screenshot
#3 campchef.com
731.5K
Revenue
187.9K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
bbqgalore.com screenshot
#4 bbqgalore.com
451.1K
Revenue
58.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
bakingsteel.com screenshot
#5 bakingsteel.com
97.1K
Revenue
98.4K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
steelmadeusa.com vs top market performers
steelmadeusa.com
top retailers
conversion rate vs average order value for steelmadeusa.com and its competitors
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Revenue share by device at steelmadeusa.com

In September large majority of sales on steelmadeusa.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In September large majority of sales on steelmadeusa.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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steelmadeusa.com channels

Identify top traffic channels that drive growth for steelmadeusa.comand discover how performance of traffic channels has changed over time.

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steelmadeusa.com Google Ads spend

Evaluate steelmadeusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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steelmadeusa.com devices

Review steelmadeusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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steelmadeusa.com top markets

Explore steelmadeusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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steelmadeusa.com country & global rank

Assess the ranking of steelmadeusa.com among other retailers within its primary country and worldwide.

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