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Oct 2025
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Home/Insights/Retailers/steelsupplements.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for steelsupplements.comsteelsupplements.com

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215.8K
Revenue
Oct 25
204.9K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Steelsupplements.com is a website that offers a range of dietary supplements. They sell various products like workout enhancers, fat burners, pre-workouts, proteins, and other nutritional supplements. Visitors can explore their collection and make purchases online. The website provides information on ingredients and product features to assist customers in making informed choices.

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steelsupplements.com Annual Revenue and Growth

steelsupplements.com's annual sales on its online store amounted to $8.3M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$8.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
steelsupplements.com revenue by year

steelsupplements.com's monthly revenueOVER TIME
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Over the past three months, steelsupplements.com revenue has experienced decline of 16%, compared to the preceding three months.

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steelsupplements.com revenue decline for last six months
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OVERVIEW
In October 2025, steelsupplements.com generated $215,833 in online sales, significantly outperforming the sports industry median of $84,340, despite facing competition from industry giant garmin.com at $185,372,405. The site’s conversion rate ranged between 0.50-1.00%, below the industry high of 3.14% and above the low of 0.65%. With an average order value (AOV) of $100-125, steelsupplements.com remains competitive, though below the industry high of $550. The site attracted 204,889 sessions, substantially higher than the median of 29,455 but far from the top competitor, dickssportinggoods.com, which boasted an impressive 38,669,098 sessions.
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steelsupplements.com competitors

When comparing steelsupplements.com to its competitors in October 2025, we see that while Steel Supplements has a revenue of $215,833 with 1,961 transactions and 204,889 sessions, it falls behind muscleandstrength.com with a revenue of $6,962,953, 92,335 transactions, and 3,683,772 sessions. In terms of Average Order Value (AOV), Steel Supplements ranges between $100-$125, which is on par with legionathletics.com, but lower than muscleandstrength.com. The conversion rate of Steel Supplements falls between 0.50-1.00, which is lower than muscleandstrength.com and bodybuilding.com but comparable to swolverine.com. Overall, while Steel Supplements holds its own in the industry, it faces stiff competition from larger players in terms of revenue, transactions, and sessions.

muscleandstrength.com screenshot
#1 muscleandstrength.com
7M
Revenue
3.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bodybuilding.com screenshot
#2 bodybuilding.com
1.1M
Revenue
631.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
legionathletics.com screenshot
#3 legionathletics.com
931.3K
Revenue
491.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
swolverine.com screenshot
#4 swolverine.com
740.9K
Revenue
680.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
dmoose.com screenshot
#5 dmoose.com
125.3K
Revenue
196.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
steelsupplements.com vs top market performers
steelsupplements.com
top retailers
conversion rate vs average order value for steelsupplements.com and its competitors
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Revenue share by device at steelsupplements.com

In October large majority of sales on steelsupplements.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on steelsupplements.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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steelsupplements.com channels

Identify top traffic channels that drive growth for steelsupplements.comand discover how performance of traffic channels has changed over time.

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steelsupplements.com Google Ads spend

Evaluate steelsupplements.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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steelsupplements.com devices

Review steelsupplements.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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steelsupplements.com top markets

Explore steelsupplements.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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steelsupplements.com country & global rank

Assess the ranking of steelsupplements.com among other retailers within its primary country and worldwide.

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