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Nov 2025
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Home/Insights/Retailers/sterlingathletics.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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9.4K
Revenue
Nov 25
1.6K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$225-250
AOV
Nov 25
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Sterlingathletics.com is a website that offers a range of athletic products for customers. They sell a variety of sports equipment, including apparel, footwear, accessories, and gear. With a focus on providing quality products, customers can find items suited for various sports and athletic activities on their site.

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sterlingathletics.com's monthly revenueOVER TIME
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Over the past three months, sterlingathletics.com revenue has experienced decline of 42%, compared to the preceding three months.

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sterlingathletics.com revenue decline for last six months
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OVERVIEW
In November 2025, sterlingathletics.com generated $9,376 in online sales, significantly below the sports industry median of $89,556, with a conversion rate of 2.00-2.50%, lower than the industry's high of 3.31% but above its low of 0.69%. The average order value (AOV) ranged between $225-250, also below the industry high of $552, and the website attracted 1,556 sessions, far less than the median of 31,405 and the leading competitor's 57,640,222 sessions at dickssportinggoods.com, highlighting a need for improvement in engagement and sales performance.
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sterlingathletics.com competitors

In November 2025, sterlingathletics.com generated a revenue of $9,376 from 38 transactions with 1,556 sessions, resulting in an average order value (AOV) of $225-250 and a conversion rate of 2.00-2.50%. In comparison, sportscustoms.com had a higher revenue of $10,465 from 93 transactions and 3,579 sessions, with a lower AOV of $100-125 but a higher conversion rate of 2.50-3.00%. Meanwhile, creativelasering.com outperformed both with a revenue of $14,787 from 90 transactions and 2,628 sessions, boasting an AOV of $150-175 and a conversion rate of 3.00-3.50%. On the other end of the spectrum, spalding.com was a major player in the industry with a revenue of $303,810 from 989 transactions and 36,691 sessions, offering a higher AOV of $300-325 but a comparable conversion rate of 2.50-3.00%. Overall, sterlingathletics.com falls behind in revenue compared to its competitors but remains competitive in terms of conversion rate and AOV.

sportscustoms.com screenshot
#1 sportscustoms.com
10.5K
Revenue
3.6K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
creativelasering.com screenshot
#2 creativelasering.com
14.8K
Revenue
2.6K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
spalding.com screenshot
#3 spalding.com
303.8K
Revenue
36.7K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
sterlingathletics.com vs top market performers
sterlingathletics.com
top retailers
conversion rate vs average order value for sterlingathletics.com and its competitors
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Revenue share by device at sterlingathletics.com

In November large majority of sales on sterlingathletics.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on sterlingathletics.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sterlingathletics.com channels

Identify top traffic channels that drive growth for sterlingathletics.comand discover how performance of traffic channels has changed over time.

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sterlingathletics.com Google Ads spend

Evaluate sterlingathletics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sterlingathletics.com devices

Review sterlingathletics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sterlingathletics.com top markets

Explore sterlingathletics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sterlingathletics.com country & global rank

Assess the ranking of sterlingathletics.com among other retailers within its primary country and worldwide.

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