stetson.com
Stetson.com is an online platform that specializes in selling diverse hats and other accessories. The website offers a wide range of products including straw and leather hats, caps, boots, and fragrances. Stetson.com also provides details about the products, features customer reviews, and assists with secure online purchasing.
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stetson.com Annual Revenue and Growth
stetson.com's annual sales on its online store amounted to $20.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
stetson.com's monthly revenueOVER TIME
Over the past three months, stetson.com revenue has experienced growth of 7.4%, compared to the preceding three months.
stetson.com competitors
stetson.com leads the competition significantly in revenue, generating $2.2 million, well ahead of its closest competitor, villagehatshop.com, which earns $541,000. In September 2026, stetson.com also outperforms others with 11,200 transactions compared to americanhatmakers.com at 1,282 transactions. In terms of sessions, stetson.com surpasses all with 748,000, while the next highest, villagehatshop.com, only reaches 211,000. Although stetson.com has an average order value (AOV) range of $200-225, it competes closely with hatcountry.com, which has an AOV of $175-200. stetson.com maintains a conversion rate between 1.00-1.50%, comparable to hatcountry.com, which matches this range, but trails behind villagehatshop.com, which achieves a conversion rate of 1.50-2.00%. Overall, stetson.com demonstrates robust performance against its competitors.
Revenue share by device at stetson.com
In September large majority of sales on stetson.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries stetson.com operates in
stetson.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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stetson.com channels
Identify top traffic channels that drive growth for stetson.comand discover how performance of traffic channels has changed over time.
stetson.com Google Ads spend
Evaluate stetson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stetson.com devices
Review stetson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
