stetson.com
Stetson.com is an online platform that specializes in selling diverse hats and other accessories. The website offers a wide range of products including straw and leather hats, caps, boots, and fragrances. Stetson.com also provides details about the products, features customer reviews, and assists with secure online purchasing.
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stetson.com Annual Revenue and Growth
stetson.com's annual sales on its online store amounted to $20.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to remain broadly in line with last year.
stetson.com's monthly revenueOVER TIME
Over the past three months, stetson.com revenue has experienced decline of 20%, compared to the preceding three months.
stetson.com competitors
In April 2026, stetson.com generated a significant revenue of $1,886,760 from 10,059 transactions, supported by 746,116 sessions and an average order value (AOV) ranging between $175-$200, resulting in a conversion rate of 1.00-1.50%. In comparison, villagehatshop.com reported a revenue of $578,001 with a higher conversion rate of 1.50-2.00% but lower AOV at $100-$125. americanhatmakers.com and hatcountry.com lagged significantly behind, with revenues of $161,279 and $128,604, respectively, and both featuring AOVs between $150-$175. Meanwhile, pintoranch.com achieved an impressive AOV of $425-$450, yet its overall revenue of $171,944 highlights a lower transaction volume at just 398 sales. tenthstreethats.com had the lowest performance, generating only $48,361 from 364 transactions. Overall, stetson.com clearly dominates its competitors in revenue and traffic metrics.
Revenue share by device at stetson.com
In April large majority of sales on stetson.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stetson.com channels
Identify top traffic channels that drive growth for stetson.comand discover how performance of traffic channels has changed over time.
stetson.com Google Ads spend
Evaluate stetson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stetson.com devices
Review stetson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
