stetson.com
Stetson.com is an online platform that specializes in selling diverse hats and other accessories. The website offers a wide range of products including straw and leather hats, caps, boots, and fragrances. Stetson.com also provides details about the products, features customer reviews, and assists with secure online purchasing.
GRIPS CUSTOMERS & RESEARCH PARTNERS
stetson.com Annual Revenue and Growth
stetson.com's annual sales on its online store amounted to $20.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
stetson.com's monthly revenueOVER TIME
Over the past three months, stetson.com revenue has experienced growth of 45%, compared to the preceding three months.
stetson.com competitors
In July 2026, stetson.com leads its competitors with impressive metrics, generating $2.6 million in revenue, far surpassing villagehatshop.com by $2 million. stetson.com also outperforms all competitors with 13,500 transactions, leading villagehatshop.com by 9,128 transactions. Additionally, it boasts 934,000 sessions, outperforming americanhatmakers.com by 679,000 sessions. The average order value (AOV) for stetson.com ranges from $175-200, which is slightly higher than competitors like americanhatmakers.com and hatcountry.com, both at $150-175. Conversion rates show that stetson.com operates between 1.00-1.50%, while villagehatshop.com leads with a higher rate of 1.50-2.00%. Overall, stetson.com clearly establishes itself as a dominant player in the market.
Revenue share by device at stetson.com
In July large majority of sales on stetson.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries stetson.com operates in
stetson.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
stetson.com channels
Identify top traffic channels that drive growth for stetson.comand discover how performance of traffic channels has changed over time.
stetson.com Google Ads spend
Evaluate stetson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stetson.com devices
Review stetson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
