stetson.com
Stetson.com is an online platform that specializes in selling diverse hats and other accessories. The website offers a wide range of products including straw and leather hats, caps, boots, and fragrances. Stetson.com also provides details about the products, features customer reviews, and assists with secure online purchasing.
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stetson.com Annual Revenue and Growth
stetson.com's annual sales on its online store amounted to $20.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
stetson.com's monthly revenueOVER TIME
Over the past three months, stetson.com revenue has experienced growth of 22%, compared to the preceding three months.
stetson.com competitors
In August 2026, stetson.com leads in revenue with $2.3 million, far surpassing its competitors. It also excels in transactions, achieving 11,900, while competitors like villagehatshop.com and americanhatmakers.com recorded 4,009 and 1,466 transactions, respectively. stetson.com draws in 812,000 sessions, significantly outpacing all competitors, including villagehatshop.com, which garnered 228,000 sessions. Its average order value (AOV) ranges from $175-200, positioning it competitively against americanhatmakers.com and hatcountry.com, both with an AOV of $150-175. While villagehatshop.com boasts the highest conversion rate at 1.50-2.00%, stetson.com's conversion rate of 1.00-1.50% remains competitive in the market. Overall, stetson.com clearly outperforms its peers across key metrics, establishing itself as a leader in the online hat retail space.
Revenue share by device at stetson.com
In August large majority of sales on stetson.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries stetson.com operates in
stetson.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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stetson.com channels
Identify top traffic channels that drive growth for stetson.comand discover how performance of traffic channels has changed over time.
stetson.com Google Ads spend
Evaluate stetson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stetson.com devices
Review stetson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
