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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2.4M
Revenue
Sep 25
916.7K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$325-350
AOV
Sep 25
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Stokke.com is an online platform that features a variety of products for babies and children. The website offers furniture, strollers, high chairs, and other accessories designed with an emphasis on quality, function, and aesthetics. Additionally, Stokke.com provides useful information and inspiration for parents looking for innovative solutions for their little ones.

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stokke.com Annual Revenue and Growth

stokke.com's annual sales on its online store amounted to $30.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$30.7M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
stokke.com revenue by year

stokke.com's monthly revenueOVER TIME
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Over the past three months, stokke.com revenue has experienced decline of 3.2%, compared to the preceding three months.

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stokke.com revenue decline for last six months
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OVERVIEW
In September 2025, stokke.com, a player in the home and garden furniture sector, achieved online sales revenue of $2,420,040, significantly higher than the median of $128,623, though far below industry leader ikea.com's $948,741,774. The site's conversion rate ranged from 0.50% to 1.00%, below the high of 1.96% but above the low of 0.23%. stokke.com’s average order value (AOV) was between $325 and $350, compared to a high of $1,213 and a low of $284 in the industry. With 916,694 sessions, stokke.com performed notably above the median of 34,751 in its category.
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stokke.com competitors

In September 2025, when comparing stokke.com to its competitors, it is evident that stokke.com outperforms both skandic.de and babyprofi.de in terms of revenue, transactions, and sessions. stokke.com generated a revenue of $2,420,040 with 7,126 transactions and 916,694 sessions, showcasing a strong online presence. skandic.de, on the other hand, only achieved a revenue of $257,425 with 1,339 transactions and 159,992 sessions. Similarly, babyprofi.de lagged behind with a revenue of $133,388, 557 transactions, and 40,312 sessions. stokke.com also boasts a higher Average Order Value (AOV) ranging from $325-350, while skandic.de and babyprofi.de had AOVs of $175-200 and $225-250, respectively. Despite having a similar conversion rate of 0.50-1.00, stokke.com clearly stands out as the top performer among its competitors.

skandic.de screenshot
#1 skandic.de
257.4K
Revenue
160K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
babyprofi.de screenshot
#2 babyprofi.de
133.4K
Revenue
40.3K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
stokke.com vs top market performers
stokke.com
top retailers
conversion rate vs average order value for stokke.com and its competitors
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Revenue share by device at stokke.com

In September large majority of sales on stokke.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on stokke.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stokke.com channels

Identify top traffic channels that drive growth for stokke.comand discover how performance of traffic channels has changed over time.

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stokke.com Google Ads spend

Evaluate stokke.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stokke.com devices

Review stokke.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stokke.com top markets

Explore stokke.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stokke.com country & global rank

Assess the ranking of stokke.com among other retailers within its primary country and worldwide.

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