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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for stokke.comstokke.com

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3.1M
Revenue
Jan 26
1.2M
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$325-350
AOV
Jan 26
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Stokke.com is an online platform that features a variety of products for babies and children. The website offers furniture, strollers, high chairs, and other accessories designed with an emphasis on quality, function, and aesthetics. Additionally, Stokke.com provides useful information and inspiration for parents looking for innovative solutions for their little ones.

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stokke.com Annual Revenue and Growth

stokke.com's annual sales on its online store amounted to $33.7M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$33.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
stokke.com revenue by year

stokke.com's monthly revenueOVER TIME
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Over the past three months, stokke.com revenue has experienced growth of 24%, compared to the preceding three months.

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stokke.com revenue growth for last six months
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OVERVIEW
In January 2026, stokke.com, operating in the FURNITURE sector, generated online sales revenue of $3,112,147, significantly surpassing the median of $182,912, while its conversion rate ranged from 0.50-1.00%, below the high of 2.05% but above the low of 0.27%. With an average order value (AOV) between $325-350, stokke.com remained competitive against the high AOV of $1,213, though still within the range of the industry’s lower AOV of $274. Additionally, the site attracted 1,247,449 sessions, far exceeding the sector's median of 40,858 but trailing behind market leader ikea.com, which saw 286,062,444 sessions.
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stokke.com competitors

When comparing stokke.com to its competitors in January 2026, stokke.com stands out in terms of revenue with $3,112,147, significantly higher than skandic.de's $548,844 and babyprofi.de's $100,543. stokke.com also leads in transactions with 9,534, followed by skandic.de with 2,802 and babyprofi.de with 474. In terms of sessions, stokke.com records 1,247,449, far surpassing skandic.de's 337,369 and babyprofi.de's 32,829. stokke.com's Average Order Value (AOV) falls within the range of $325-$350, higher than both skandic.de's $175-$200 and babyprofi.de's $200-$225. The conversion rate for stokke.com ranges from 0.50% to 1.00%, in line with both skandic.de and babyprofi.de. Overall, stokke.com demonstrates superior performance across revenue, transactions, sessions, and AOV compared to its competitors in the same industry.

skandic.de screenshot
#1 skandic.de
548.8K
Revenue
337.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
babyprofi.de screenshot
#2 babyprofi.de
100.5K
Revenue
32.8K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
stokke.com vs top market performers
stokke.com
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conversion rate vs average order value for stokke.com and its competitors
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Revenue share by device at stokke.com

In January large majority of sales on stokke.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on stokke.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stokke.com channels

Identify top traffic channels that drive growth for stokke.comand discover how performance of traffic channels has changed over time.

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stokke.com Google Ads spend

Evaluate stokke.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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stokke.com devices

Review stokke.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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stokke.com top markets

Explore stokke.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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stokke.com country & global rank

Assess the ranking of stokke.com among other retailers within its primary country and worldwide.

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