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Nov 2025
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Home/Insights/Retailers/subversivecrossstitch.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for subversivecrossstitch.comsubversivecrossstitch.com

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28.8K
Revenue
Nov 25
11.5K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Subversivecrossstitch.com is a website known for offering a variety of cross-stitch patterns and kits with unconventional, irreverent, and humorous designs. The products available for purchase include stitched samplers, kits containing fabric, floss, and needles, as well as pattern downloads with instructions on creating edgy cross-stitch crafts.

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subversivecrossstitch.com Annual Revenue and Growth

subversivecrossstitch.com's annual sales on its online store amounted to $367.7K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$367.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
subversivecrossstitch.com revenue by year

subversivecrossstitch.com's monthly revenueOVER TIME
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Over the past three months, subversivecrossstitch.com revenue has experienced growth of 10%, compared to the preceding three months.

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subversivecrossstitch.com revenue growth for last six months
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OVERVIEW
In November 2025, subversivecrossstitch.com, operating in the home and garden industry, generated $28,766 in online sales, significantly below the median of $122,040, with sessions totaling 11,484, far below the industry median of 32,500. The site's conversion rate ranged between 2.00-2.50%, trailing behind the high benchmark of 3.53%, while its average order value (AOV) of $100-125 is modest compared to the industry high of $672, underscoring challenges in scalability and revenue growth relative to competitors like homedepot.com, which leads the category with staggering figures.
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subversivecrossstitch.com competitors

In November 2025, subversivecrossstitch.com lagged behind its competitors in terms of revenue, with $28,766 compared to stitchery.com's $80,901 and wizardi.com's $55,537. However, it performed well in terms of transactions with 282, falling between stitchery.com's 834 and gatherhereonline.com's 230. In terms of sessions, Subversive Cross Stitch had 11,484, which was lower than gatherhereonline.com's 41,280 but higher than wizardi.com's 23,814. The Average Order Value (AOV) for Subversive Cross Stitch was in the range of $100-125, comparable to stitchery.com's $75-100 and wizardi.com's $75-100. The conversion rate for Subversive Cross Stitch was 2.00-2.50%, falling between stitchery.com's 1.50-2.00% and wizardi.com's 2.50-3.00%. Overall, while subversivecrossstitch.com may not have had the highest revenue, it held its own in terms of transactions, AOV, and conversion rate among its competitors.

stitchery.com screenshot
#1 stitchery.com
80.9K
Revenue
45.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
gatherhereonline.com screenshot
#2 gatherhereonline.com
36.7K
Revenue
41.3K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
wizardi.com screenshot
#3 wizardi.com
55.5K
Revenue
23.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
subversivecrossstitch.com vs top market performers
subversivecrossstitch.com
top retailers
conversion rate vs average order value for subversivecrossstitch.com and its competitors
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Revenue share by device at subversivecrossstitch.com

In November large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In November large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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subversivecrossstitch.com channels

Identify top traffic channels that drive growth for subversivecrossstitch.comand discover how performance of traffic channels has changed over time.

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subversivecrossstitch.com Google Ads spend

Evaluate subversivecrossstitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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subversivecrossstitch.com devices

Review subversivecrossstitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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subversivecrossstitch.com top markets

Explore subversivecrossstitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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subversivecrossstitch.com country & global rank

Assess the ranking of subversivecrossstitch.com among other retailers within its primary country and worldwide.

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