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Sep 2025
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Home/Insights/Retailers/subversivecrossstitch.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for subversivecrossstitch.comsubversivecrossstitch.com

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26.4K
Revenue
Sep 25
10.4K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Subversivecrossstitch.com is a website known for offering a variety of cross-stitch patterns and kits with unconventional, irreverent, and humorous designs. The products available for purchase include stitched samplers, kits containing fabric, floss, and needles, as well as pattern downloads with instructions on creating edgy cross-stitch crafts.

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subversivecrossstitch.com Annual Revenue and Growth

subversivecrossstitch.com's annual sales on its online store amounted to $367.7K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$367.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
subversivecrossstitch.com revenue by year

subversivecrossstitch.com's monthly revenueOVER TIME
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Over the past three months, subversivecrossstitch.com revenue has experienced growth of 8.6%, compared to the preceding three months.

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subversivecrossstitch.com revenue growth for last six months
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OVERVIEW
In September 2025, subversivecrossstitch.com generated $26,368 in online sales with a conversion rate of 2.00-2.50%, below the home and garden industry median of $113,901 and a high of 3.36%. The average order value (AOV) ranged from $100 to $125, compared to a high of $677 in the sector. The website had 10,391 sessions, significantly less than the median of 32,433, and far from the leading competitor, homedepot.com, which had an impressive 148,597,767 sessions. Overall, the metrics indicate potential growth opportunities for subversivecrossstitch.com within its niche.
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subversivecrossstitch.com competitors

In September 2025, subversivecrossstitch.com generated a revenue of $26,368 with 252 transactions and 10,391 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, stitchery.com outperformed with a revenue of $56,805 from 574 transactions and 44,482 sessions, but had a lower AOV of $75-100 and a conversion rate of 1.00-1.50%. gatherhereonline.com had a revenue of $32,216 with 183 transactions and 47,637 sessions, featuring a higher AOV of $175-200, but a lower conversion rate of 0.00-0.50%. wizardi.com led the pack with a revenue of $71,257, 809 transactions, and 28,758 sessions, along with an AOV of $75-100 and the highest conversion rate of 2.50-3.00%. Overall, while subversivecrossstitch.com held its own in terms of revenue and conversion rate, it could benefit from increasing its AOV and sessions to compete more effectively with its counterparts.

stitchery.com screenshot
#1 stitchery.com
56.8K
Revenue
44.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
gatherhereonline.com screenshot
#2 gatherhereonline.com
32.2K
Revenue
47.6K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
wizardi.com screenshot
#3 wizardi.com
71.3K
Revenue
28.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
subversivecrossstitch.com vs top market performers
subversivecrossstitch.com
top retailers
conversion rate vs average order value for subversivecrossstitch.com and its competitors
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Revenue share by device at subversivecrossstitch.com

In September large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In September large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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subversivecrossstitch.com channels

Identify top traffic channels that drive growth for subversivecrossstitch.comand discover how performance of traffic channels has changed over time.

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subversivecrossstitch.com Google Ads spend

Evaluate subversivecrossstitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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subversivecrossstitch.com devices

Review subversivecrossstitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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subversivecrossstitch.com top markets

Explore subversivecrossstitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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subversivecrossstitch.com country & global rank

Assess the ranking of subversivecrossstitch.com among other retailers within its primary country and worldwide.

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