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Oct 2025
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Home/Insights/Retailers/subversivecrossstitch.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for subversivecrossstitch.comsubversivecrossstitch.com

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18.7K
Revenue
Oct 25
7.7K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Subversivecrossstitch.com is a website known for offering a variety of cross-stitch patterns and kits with unconventional, irreverent, and humorous designs. The products available for purchase include stitched samplers, kits containing fabric, floss, and needles, as well as pattern downloads with instructions on creating edgy cross-stitch crafts.

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subversivecrossstitch.com Annual Revenue and Growth

subversivecrossstitch.com's annual sales on its online store amounted to $367.7K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$367.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
subversivecrossstitch.com revenue by year

subversivecrossstitch.com's monthly revenueOVER TIME
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Over the past three months, subversivecrossstitch.com revenue has experienced growth of 14%, compared to the preceding three months.

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subversivecrossstitch.com revenue growth for last six months
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OVERVIEW
In October 2025, subversivecrossstitch.com generated $18,735 in online sales, significantly lower than the home_and_garden median of $117,921, with a conversion rate of 2.50-3.00%, just below the high of 3.47%. Their average order value (AOV) ranged from $75 to $100, below the sector's high of $676. The site recorded 7,675 sessions, far fewer than the median of 30,856 and the leading site, homedepot.com, with 152,722,965 sessions, highlighting room for growth in traffic and revenue.
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subversivecrossstitch.com competitors

In October 2025, subversivecrossstitch.com reported a revenue of $18,735 from 199 transactions and 7,675 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, stitchery.com outperformed in revenue with $69,418 from 755 transactions and 51,837 sessions, although it had a lower conversion rate of 1.00-1.50%. On the other hand, gatherhereonline.com had a revenue of $39,155 from 230 transactions and 53,675 sessions, with a higher AOV of $150-175 but a lower conversion rate of 0.00-0.50%. wizardi.com fell in between with a revenue of $44,382 from 639 transactions and 26,243 sessions, with an AOV of $50-75 and a conversion rate of 2.00-2.50%. Overall, while subversivecrossstitch.com had lower revenue compared to stitchery.com and wizardi.com, it maintained a competitive conversion rate and AOV.

stitchery.com screenshot
#1 stitchery.com
69.4K
Revenue
51.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
gatherhereonline.com screenshot
#2 gatherhereonline.com
39.2K
Revenue
53.7K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
wizardi.com screenshot
#3 wizardi.com
44.4K
Revenue
26.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
subversivecrossstitch.com vs top market performers
subversivecrossstitch.com
top retailers
conversion rate vs average order value for subversivecrossstitch.com and its competitors
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Revenue share by device at subversivecrossstitch.com

In October large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In October large majority of sales on subversivecrossstitch.com, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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subversivecrossstitch.com channels

Identify top traffic channels that drive growth for subversivecrossstitch.comand discover how performance of traffic channels has changed over time.

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subversivecrossstitch.com Google Ads spend

Evaluate subversivecrossstitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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subversivecrossstitch.com devices

Review subversivecrossstitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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subversivecrossstitch.com top markets

Explore subversivecrossstitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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subversivecrossstitch.com country & global rank

Assess the ranking of subversivecrossstitch.com among other retailers within its primary country and worldwide.

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