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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

supply.co

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287.3K

Revenue

168.8K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

Supply.co is a comprehensive online platform that offers a variety of products for purchase. Their catalog consists of an extensive range of items, ranging from home essentials, personal care products, electronics, and various other consumer goods. The website ensures a convenient shopping experience with diverse options available to customers.

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supply.co's revenueOVER TIME
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Over the past three months, supply.co revenue has experienced growth of 60%, compared to the preceding three months.

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supply.co revenue growth for last six months

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OVERVIEW

supply.co, in the BEAUTY AND COSMETICS industry, had a revenue of $287,310 with a median of $46,882. Their conversion rate ranged from 3.00-3.50%, while a high in the industry was 4.51% and a low was 1.17%. AOV was $50-75, with a high of $213 and a low of $53. They had 168,824 sessions, while the highest in the industry was 38,510,361 from sephora.com and the median was 19,997.

supply.co competitors

In May 2025, supply.co outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. supply.co generated a revenue of $287,310 from 5,379 transactions and 168,824 sessions, with an AOV of $50-75 and a conversion rate of 3.00-3.50%. In comparison, blacklandrazors.com had a revenue of $37,814 from 156 transactions and 11,778 sessions, with an AOV of $225-250 and a conversion rate of 1.00-1.50%. Similarly, razoremporium.com, maggardrazors.com, onebladeshave.com, and leafshave.com all had lower revenue, transactions, sessions, AOV, and conversion rates when compared to supply.co. Overall, supply.co demonstrated strong performance in key metrics within the shaving products industry in May 2025.

#1 onebladeshave.com

50.5K

Revenue

29.2K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#2 razoremporium.com

82.4K

Revenue

63.8K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#3 maggardrazors.com

114.3K

Revenue

90.9K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

#4 leafshave.com

242.7K

Revenue

127.8K

Sessions

2.0-2.5%

Conv. rate

$75-100

AOV

#5 blacklandrazors.com

37.8K

Revenue

11.8K

Sessions

1.0-1.5%

Conv. rate

$225-250

AOV

supply.co vs top market performers

supply.co

top retailers

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Revenue share by device at supply.co

In May large majority of sales on supply.co, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices.

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supply.co channels

Identify top traffic channels that drive growth for supply.coand discover how performance of traffic channels has changed over time.

supply.co Google Ads spend

Evaluate supply.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

supply.co devices

Review supply.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

supply.co top markets

Explore supply.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.