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Jan 2026
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Home/Insights/Retailers/surlybikes.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.1M
Revenue
Jan 26
238.5K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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Surlybikes.com is a website that offers a range of bicycles and biking accessories. They provide a wide selection of durable and well-designed bikes suitable for various purposes including commuting, mountain biking, and touring. The site offers various bike sizes and styles, along with additional equipment like frames, tires, and maintenance tools.

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surlybikes.com Annual Revenue and Growth

surlybikes.com's annual sales on its online store amounted to $13.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$13.7M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
surlybikes.com revenue by year

surlybikes.com's monthly revenueOVER TIME
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Over the past three months, surlybikes.com revenue has experienced decline of 5%, compared to the preceding three months.

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surlybikes.com revenue decline for last six months
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OVERVIEW
In January 2026, surlybikes.com generated online sales of $1,127,959, significantly exceeding the sports industry's median of $84,141, but falling short of Garmin's $201,780,487. The site achieved a conversion rate between 0.50-1.00%, below the industry's high of 3.0% and slightly above the low of 0.68%. With an average order value (AOV) of $575-600, surlybikes.com outperformed the industry low of $78, slightly surpassing the high AOV of $556. The website attracted 238,532 sessions, well above the sports industry's median of 31,579 but far from Dick's Sporting Goods' leading 40,123,045 sessions.
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surlybikes.com competitors

In January 2026, surlybikes.com outperformed its competitors in terms of revenue, with a total of $1,127,959. The website also had the highest number of transactions at 1,900 and the most sessions at 238,532. However, when it comes to average order value (AOV), surlybikes.com falls behind huckleberrybikes.com, which has an AOV of $1,050-$1,075. On the other hand, surlybikes.com's conversion rate falls within the range of 0.50-1.00%, similar to most of its competitors. universalcycles.com had the second-highest revenue at $335,200, with 1,910 transactions and 178,514 sessions. gravitycoalition.com had a revenue of $237,288, 392 transactions, and 47,967 sessions. northwestbicycle.com had a revenue of $114,615, 320 transactions, and 29,848 sessions.

huckleberrybikes.com screenshot
#1 huckleberrybikes.com
117.5K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
universalcycles.com screenshot
#2 universalcycles.com
335.2K
Revenue
178.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
gravitycoalition.com screenshot
#3 gravitycoalition.com
237.3K
Revenue
48K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
northwestbicycle.com screenshot
#4 northwestbicycle.com
114.6K
Revenue
29.8K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
surlybikes.com vs top market performers
surlybikes.com
top retailers
conversion rate vs average order value for surlybikes.com and its competitors
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Revenue share by device at surlybikes.com

In January large majority of sales on surlybikes.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on surlybikes.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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surlybikes.com channels

Identify top traffic channels that drive growth for surlybikes.comand discover how performance of traffic channels has changed over time.

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surlybikes.com Google Ads spend

Evaluate surlybikes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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surlybikes.com devices

Review surlybikes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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surlybikes.com top markets

Explore surlybikes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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surlybikes.com country & global rank

Assess the ranking of surlybikes.com among other retailers within its primary country and worldwide.

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