swims.com
Swims.com is an e-commerce platform offering an extensive range of swimming-related products. Their inventory showcases swimwear, accessories, swim goggles, swim caps, swimming training aids, and pool equipment. Additionally, the website provides customer support, a user-friendly interface, secured payment options, and facilitates easy online shopping experiences for enthusiasts and professionals.
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swims.com Annual Revenue and Growth
swims.com's annual sales on its online store amounted to $5.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
swims.com's monthly revenueOVER TIME
Over the past three months, swims.com revenue has experienced decline of 1.4%, compared to the preceding three months.
swims.com competitors
In June 2026, swims.com generated $248,532 in revenue from 43,109 sessions, achieving a conversion rate of 2.50-3.00%. Its average order value (AOV) ranged from $200-225. In comparison, mbmswim.com earned $156,769 with 40,102 sessions, demonstrating a higher conversion rate of 3.00-3.50%. Despite having more transactions (1,261 compared to swims.com’s 1,180), mbmswim.com’s lower AOV of $100-125 indicates a different market strategy focused on volume rather than premium pricing. While swims.com leads in revenue and AOV, mbmswim.com's better conversion rate suggests a more effective customer acquisition approach. This performance snapshot reveals distinct competitive strengths between the two domains in the swim-related e-commerce market.
Revenue share by device at swims.com
In June large majority of sales on swims.com, 99% was finalized on desktop devices, with 0.87% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swims.com channels
Identify top traffic channels that drive growth for swims.comand discover how performance of traffic channels has changed over time.
swims.com Google Ads spend
Evaluate swims.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swims.com devices
Review swims.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
