swims.com
Swims.com is an e-commerce platform offering an extensive range of swimming-related products. Their inventory showcases swimwear, accessories, swim goggles, swim caps, swimming training aids, and pool equipment. Additionally, the website provides customer support, a user-friendly interface, secured payment options, and facilitates easy online shopping experiences for enthusiasts and professionals.
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swims.com Annual Revenue and Growth
swims.com's annual sales on its online store amounted to $5.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
swims.com's monthly revenueOVER TIME
Over the past three months, swims.com revenue has experienced decline of 31%, compared to the preceding three months.
swims.com competitors
In January 2026, swims.com generated a revenue of $259,756 with 1,108 transactions and 63,662 sessions, boasting an average order value (AOV) range of $225-$250 and a conversion rate of 1.50-2.00%. Comparing swims.com to its competitor mbmswim.com, we see that mbmswim.com had a lower revenue of $110,934, fewer transactions at 947, and fewer sessions at 38,173. However, mbmswim.com had a higher AOV range of $100-$125 and a slightly better conversion rate of 2.00-2.50%. Despite mbmswim.com having a higher conversion rate, swims.com outperformed in terms of revenue, transactions, sessions, and AOV. Overall, swims.com appears to have a stronger performance across these metrics compared to mbmswim.com.
Revenue share by device at swims.com
In January large majority of sales on swims.com, 99% was finalized on desktop devices, with 0.87% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swims.com channels
Identify top traffic channels that drive growth for swims.comand discover how performance of traffic channels has changed over time.
swims.com Google Ads spend
Evaluate swims.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swims.com devices
Review swims.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
