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Sep 2025
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Home/Insights/Retailers/swissgear.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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575.2K
Revenue
Sep 25
352.4K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Swissgear.com is an e-commerce website that offers a wide range of products. They primarily focus on selling backpacks, bags, luggage, and travel accessories. The website provides users with a convenient platform to find and purchase these items, offering various choices suited for different purposes and preferences.

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swissgear.com Annual Revenue and Growth

swissgear.com's annual sales on its online store amounted to $13.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$13.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
swissgear.com revenue by year

swissgear.com's monthly revenueOVER TIME
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Over the past three months, swissgear.com revenue has experienced growth of 17%, compared to the preceding three months.

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swissgear.com revenue growth for last six months
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OVERVIEW
In September 2025, swissgear.com generated $575,201 in online sales, significantly surpassing the e-commerce industry median of $229,875. Its conversion rate ranged from 0.50% to 1.00%, lower than the industry's high of 4.2%, while its average order value (AOV) stood between $150 and $175, also below the industry high of $320. With 352,419 sessions, swissgear.com outperformed the median of 94,854 sessions, yet lagged behind keurig.com, the largest store, which recorded 1,930,201 sessions. Overall, swissgear.com demonstrates strong revenue performance, yet room for improvement in conversion rates and AOV exists within the competitive e-commerce landscape.
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swissgear.com competitors

In September 2025, swissgear.com lags behind some of its competitors in terms of revenue and transactions. briggs-riley.com leads the pack with $2,267,807 in revenue and 6,702 transactions, followed closely by timbuk2.com with $704,070 in revenue and 4,306 transactions. In terms of sessions, swissgear.com falls behind briggs-riley.com and timbuk2.com but is on par with americantourister.com. The average order value (AOV) for swissgear.com falls in the middle range compared to its competitors, with a range of $150-$175. While the conversion rate for swissgear.com falls within the same range as timbuk2.com, it is lower than briggs-riley.com and americantourister.com. Overall, swissgear.com may need to focus on increasing its revenue and transactions to compete more effectively with its top competitors in the industry.

briggs-riley.com screenshot
#1 briggs-riley.com
2.3M
Revenue
490.1K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
luggagefactory.com screenshot
#2 luggagefactory.com
34.8K
Revenue
106.1K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
americantourister.com screenshot
#3 americantourister.com
388.7K
Revenue
168K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
timbuk2.com screenshot
#4 timbuk2.com
704.1K
Revenue
448.6K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
travelerchoice.com screenshot
#5 travelerchoice.com
116.7K
Revenue
54.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
swissgear.com vs top market performers
swissgear.com
top retailers
conversion rate vs average order value for swissgear.com and its competitors
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Revenue share by device at swissgear.com

In September large majority of sales on swissgear.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on swissgear.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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swissgear.com channels

Identify top traffic channels that drive growth for swissgear.comand discover how performance of traffic channels has changed over time.

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swissgear.com Google Ads spend

Evaluate swissgear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swissgear.com devices

Review swissgear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swissgear.com top markets

Explore swissgear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swissgear.com country & global rank

Assess the ranking of swissgear.com among other retailers within its primary country and worldwide.

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