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Aug 2025
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Home/Insights/Retailers/swissnavy.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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21.5K
Revenue
Aug 25
8.3K
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Swiss Navy is a website offering a variety of personal care and intimacy products. Their inventory includes lubricants, supplements, and creams designed for enhancing sexual wellness and intimacy. In addition, the website provides accessories and merchandise aimed at further supporting personal health and relationships.

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swissnavy.com Annual Revenue and Growth

swissnavy.com's annual sales on its online store amounted to $584.2K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$584.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
swissnavy.com revenue by year

swissnavy.com's monthly revenueOVER TIME
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Over the past three months, swissnavy.com revenue has experienced growth of 25%, compared to the preceding three months.

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swissnavy.com revenue growth for last six months
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OVERVIEW
In August 2025, swissnavy.com in the HEALTH industry had online sales revenue of $21,487 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. This is compared to the highest online store revenue of $146,197,077 at walgreens.com, a conversion rate of 5.19%, and an AOV of $361. swisnavy.com had 8,273 sessions, while the highest sessions were at 57,014,532 from walgreens.com, with a median of 28,193 sessions in the HEALTH industry.
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swissnavy.com competitors

In August 2025, swissnavy.com, with a revenue of $21,487 from 227 transactions and 8,273 sessions, boasts a healthy average order value (AOV) of $75-$100 and a conversion rate of 2.50-3.00%. Compared to its competitors, swissnavy.com falls short in revenue and transaction numbers. lubelife.com leads the pack with a revenue of $109,633 from 1,213 transactions and 45,762 sessions, similar AOV and conversion rate to swissnavy.com. Meanwhile, k-y.com follows closely behind with $53,925 revenue from 744 transactions and 64,231 sessions, but with a lower AOV of $50-$75 and conversion rate of 1.00-1.50%. Overall, swissnavy.com lags behind in revenue and transaction metrics compared to lubelife.com and k-y.com in August 2025.

lubelife.com screenshot
#1 lubelife.com
109.6K
Revenue
45.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
k-y.com screenshot
#2 k-y.com
53.9K
Revenue
64.2K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
swissnavy.com vs top market performers
swissnavy.com
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conversion rate vs average order value for swissnavy.com and its competitors
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Revenue share by device at swissnavy.com

In August large majority of sales on swissnavy.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on swissnavy.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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swissnavy.com channels

Identify top traffic channels that drive growth for swissnavy.comand discover how performance of traffic channels has changed over time.

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swissnavy.com Google Ads spend

Evaluate swissnavy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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swissnavy.com devices

Review swissnavy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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swissnavy.com top markets

Explore swissnavy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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swissnavy.com country & global rank

Assess the ranking of swissnavy.com among other retailers within its primary country and worldwide.

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