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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

swissnavy.com

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27.6K

Revenue

11.3K

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

Main country of store: UNITED STATES
Website category: HEALTH

Swiss Navy is a website offering a variety of personal care and intimacy products. Their inventory includes lubricants, supplements, and creams designed for enhancing sexual wellness and intimacy. In addition, the website provides accessories and merchandise aimed at further supporting personal health and relationships.

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swissnavy.com's revenueOVER TIME
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Over the past three months, swissnavy.com revenue has experienced growth of 21%, compared to the preceding three months.

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swissnavy.com revenue growth for last six months

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OVERVIEW

In July 2025, swissnavy.com in the HEALTH industry generated $27,643 in online sales, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $75-100. The website had 11,336 sessions, compared to walgreens.com's 56,141,481 sessions. The median revenue for HEALTH is $87,025, while the largest online store in the category, walgreens.com, earned $144,889,389. A very high conversion rate in HEALTH is 5.18%, with a very high AOV of $351 and a low AOV of $51. Median sessions in HEALTH are 27,953.

swissnavy.com competitors

In July 2025, swissnavy.com, with revenue of $27,643 from 308 transactions and 11,336 sessions, boasts an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Comparatively, its competitor lubelife.com leads with a revenue of $133,194 from 1,300 transactions and 48,565 sessions, with an AOV of $100-125 and a similar conversion rate to Swiss Navy. On the other hand, k-y.com generated $62,821 from 775 transactions and 64,694 sessions, with an AOV of $75-100 but a lower conversion rate of 1.00-1.50%. Despite the strong performance of swissnavy.com, especially in terms of conversion rate, it lags behind lubelife.com in revenue and overall performance metrics.

#1 lubelife.com

133.2K

Revenue

48.6K

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#2 k-y.com

62.8K

Revenue

64.7K

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

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swissnavy.com vs top market performers

swissnavy.com

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Revenue share by device at swissnavy.com

In July large majority of sales on swissnavy.com, 92% was finalized on desktop devices, with 8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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swissnavy.com channels

Identify top traffic channels that drive growth for swissnavy.comand discover how performance of traffic channels has changed over time.

swissnavy.com Google Ads spend

Evaluate swissnavy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

swissnavy.com devices

Review swissnavy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

swissnavy.com top markets

Explore swissnavy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.