swps.com
SWPS.com is a website that offers a wide array of products for law enforcement and security professionals. The website sells equipment including but not limited to: lights, sirens, police badges, body armor, personal defense items, surveillance tools, handcuffs, and uniforms. It caters explicitly to the needs of law enforcement and security personnel.
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swps.com's revenueOVER TIME
Over the past three months, swps.com revenue has experienced growth of 41%, compared to the preceding three months.
swps.com competitors
In May 2025, swps.com generated a revenue of $22,934 from 105 transactions and 12,495 sessions, with an average order value (AOV) ranging from $200 to $225 and a conversion rate of 0.50% to 1.00%. Comparing swps.com to its competitors, thecasestore.com leads in revenue with $123,789 from 363 transactions and 38,433 sessions, boasting an AOV of $325 to $350 and a similar conversion rate. fleetsafety.com, on the other hand, had significantly lower revenue at $143 from only 1 transaction and 43 sessions, with an AOV of $250 to $275 and a higher conversion rate of 1.00% to 1.50%. strobesnmore.com and whelen.com outperformed swps.com in terms of revenue, transactions, sessions, AOV, and conversion rate, while danasafetysupply.com had similar revenue but a higher AOV of $600 to $625.
Revenue share by device at swps.com
In May large majority of sales on swps.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices.
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swps.com channels
Identify top traffic channels that drive growth for swps.comand discover how performance of traffic channels has changed over time.
swps.com Google Ads spend
Evaluate swps.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
swps.com devices
Review swps.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
