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Home/Insights/Retailers/sylvania-automotive.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for sylvania-automotive.comsylvania-automotive.com

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3.6M
Revenue
Jan 26
650.6K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$325-350
AOV
Jan 26
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SYLVANIA is the leading automotive lighting supplier, providing high performance lighting products. Use our bulb replacement guide to find the right bulb that fits your vehicle.

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sylvania-automotive.com Annual Revenue and Growth

sylvania-automotive.com's annual sales on its online store amounted to $44.8M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$44.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
sylvania-automotive.com revenue by year

sylvania-automotive.com's monthly revenueOVER TIME
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Over the past three months, sylvania-automotive.com revenue has experienced growth of 47%, compared to the preceding three months.

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sylvania-automotive.com revenue growth for last six months
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OVERVIEW
In January 2026, sylvania-automotive.com generated online sales of $3,608,153, significantly exceeding the automotive industry's median of $230,740. With a conversion rate of 1.50-2.00%, it remains below the industry high of 2.87% but well above the low of 0.54%. The average order value (AOV) ranged from $325-350, also lower than the industry's high of $873. The site attracted 650,595 sessions, a substantial figure compared to the median of 52,782, yet still a fraction of autozone.com's leading 35,228,540 sessions, illustrating its strong market presence and engagement within the automotive sector.
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sylvania-automotive.com competitors

In January 2026, sylvania-automotive.com outperformed its competitors in terms of revenue, with a total revenue of $3,608,153. The closest competitor in revenue was diodedynamics.com with $1,019,858. In terms of transactions, sylvania-automotive.com had 10,343 transactions, leading the pack once again. However, in terms of sessions, sylvania-automotive.com had 650,595 sessions, falling behind bulbamerica.com with 121,484 sessions. sylvania-automotive.com had an average order value (AOV) ranging from $325 to $350, higher than all its competitors. Lastly, sylvania-automotive.com had a conversion rate ranging from 1.50% to 2.00%, falling in the middle range when compared to its competitors, with allalighting.com leading with a conversion rate of 2.50% to 3.00%. Overall, sylvania-automotive.com showcased strong performance in revenue and transactions, while facing tough competition in sessions and conversion rate.

bulbamerica.com screenshot
#1 bulbamerica.com
333.3K
Revenue
121.5K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
allalighting.com screenshot
#2 allalighting.com
133.2K
Revenue
26.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
auxbeam.com screenshot
#3 auxbeam.com
236.3K
Revenue
360.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
diodedynamics.com screenshot
#4 diodedynamics.com
1M
Revenue
312.3K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hidconcept.com screenshot
#5 hidconcept.com
104.6K
Revenue
39.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sylvania-automotive.com vs top market performers
sylvania-automotive.com
top retailers
conversion rate vs average order value for sylvania-automotive.com and its competitors
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Revenue share by device at sylvania-automotive.com

In January large majority of sales on sylvania-automotive.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In January large majority of sales on sylvania-automotive.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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sylvania-automotive.com channels

Identify top traffic channels that drive growth for sylvania-automotive.comand discover how performance of traffic channels has changed over time.

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sylvania-automotive.com Google Ads spend

Evaluate sylvania-automotive.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sylvania-automotive.com devices

Review sylvania-automotive.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sylvania-automotive.com top markets

Explore sylvania-automotive.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sylvania-automotive.com country & global rank

Assess the ranking of sylvania-automotive.com among other retailers within its primary country and worldwide.

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