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Nov 2025
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Home/Insights/Retailers/thebroad.org
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.9M
Revenue
Nov 25
254.5K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: ARTS AND ENTERTAINMENT

The website thebroad.org is an online platform that serves as the digital extension of The Broad Museum in Los Angeles. It offers access to a vast collection of contemporary art, featuring works by renowned artists from around the world. The site also provides pertinent information about exhibitions, events, and educational programs.

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thebroad.org Annual Revenue and Growth

thebroad.org's annual sales on its online store amounted to $21.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$21.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thebroad.org revenue by year

thebroad.org's monthly revenueOVER TIME
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Over the past three months, thebroad.org revenue has experienced growth of 20%, compared to the preceding three months.

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thebroad.org revenue growth for last six months
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OVERVIEW
In November 2025, thebroad.org achieved impressive online sales revenue of $1,856,483, significantly surpassing the median of $48,041 in the arts_and_entertainment industry, although still below the $17,672,050 generated by market leader redbubble.com; with a conversion rate between 1.50-2.00%, it sits just above the low threshold of 1.69%, while its average order value (AOV) of $450-475 approaches the high industry benchmark of $507; thebroad.org also recorded 254,496 sessions, markedly higher than the median of 7,001 but far from redbubble.com’s leading 15,488,612 sessions, indicating solid performance overall.
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thebroad.org competitors

In November 2025, when comparing thebroad.org to its competitors, it is evident that thebroad.org outperforms in several key metrics. thebroad.org generated a revenue of $1,856,483 from 4,092 transactions and 254,496 sessions, with an average order value (AOV) ranging from $450-$475 and a conversion rate of 1.50-2.00%. In contrast, gagosianshop.com only earned $141,378 in revenue from 392 transactions and 41,131 sessions, with an AOV of $350-$375 and a conversion rate of 0.50-1.00%. Similarly, artsper.com performed well with a revenue of $1,380,337 from 1,167 transactions and 823,702 sessions, but had a lower AOV of $1175-$1200 and a conversion rate of 0.00-0.50%. Overall, thebroad.org stands out for its higher revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in the art market domain.

gagosianshop.com screenshot
#1 gagosianshop.com
141.4K
Revenue
41.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
artsper.com screenshot
#2 artsper.com
1.4M
Revenue
823.7K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
thebroad.org vs top market performers
thebroad.org
top retailers
conversion rate vs average order value for thebroad.org and its competitors
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Revenue share by device at thebroad.org

In November large majority of sales on thebroad.org, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on thebroad.org, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thebroad.org channels

Identify top traffic channels that drive growth for thebroad.organd discover how performance of traffic channels has changed over time.

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thebroad.org Google Ads spend

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thebroad.org devices

Review thebroad.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thebroad.org top markets

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thebroad.org country & global rank

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