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Dec 2025
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Home/Insights/Retailers/thebroad.org
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1.7M
Revenue
Dec 25
286.1K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: ARTS AND ENTERTAINMENT

The website thebroad.org is an online platform that serves as the digital extension of The Broad Museum in Los Angeles. It offers access to a vast collection of contemporary art, featuring works by renowned artists from around the world. The site also provides pertinent information about exhibitions, events, and educational programs.

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thebroad.org Annual Revenue and Growth

thebroad.org's annual sales on its online store amounted to $21.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$21.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thebroad.org revenue by year

thebroad.org's monthly revenueOVER TIME
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Over the past three months, thebroad.org revenue has experienced growth of 11%, compared to the preceding three months.

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thebroad.org revenue growth for last six months
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OVERVIEW
In December 2025, thebroad.org, operating in the arts and entertainment sector, achieved online sales revenue of $1,658,952, significantly exceeding the industry median of $51,158, though trailing the leader, redbubble.com, at $19,884,323. The site maintained a conversion rate between 1.00-1.50%, lower than the sector high of 4.84%, while its average order value (AOV) ranged from $400-425, just below the sector high of $475. With 286,104 sessions, thebroad.org's engagement notably surpassed the median of 8,345 but remained far behind redbubble.com’s 19,130,614 sessions, highlighting room for growth in traffic and conversion optimization.
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thebroad.org competitors

In December 2025, thebroad.org reported a revenue of $1,658,952 with 3,992 transactions and 286,104 sessions. The average order value (AOV) ranged from $400 to $425, and the conversion rate was between 1.00% and 1.50%. Comparing these metrics to its competitors, thebroad.org outperformed gagosianshop.com, which had a revenue of $147,268 with 441 transactions and 47,398 sessions. gagosianshop.com had a lower AOV ranging from $325 to $350, but a similar conversion rate of 0.50% to 1.00%. However, thebroad.org fell slightly behind artsper.com, which reported a revenue of $1,345,229 with 1,023 transactions and 840,284 sessions. artsper.com had a significantly higher AOV ranging from $1300 to $1325, but a lower conversion rate of 0.00% to 0.50%. Overall, thebroad.org demonstrated strong performance in terms of revenue and conversion rate when compared to its competitors.

gagosianshop.com screenshot
#1 gagosianshop.com
147.3K
Revenue
47.4K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
artsper.com screenshot
#2 artsper.com
1.3M
Revenue
840.3K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
thebroad.org vs top market performers
thebroad.org
top retailers
conversion rate vs average order value for thebroad.org and its competitors
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Revenue share by device at thebroad.org

In December large majority of sales on thebroad.org, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on thebroad.org, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thebroad.org channels

Identify top traffic channels that drive growth for thebroad.organd discover how performance of traffic channels has changed over time.

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thebroad.org Google Ads spend

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thebroad.org devices

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thebroad.org top markets

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thebroad.org country & global rank

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