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Jul 2025
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Home/Insights/Retailers/thedirtlabel.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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3.1K
Revenue
1.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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TheDirtLabel.com is a website that focuses on selling a wide range of products. Their inventory includes various clothing items, accessories, and footwear for individuals wanting to stay updated with the latest fashion trends. The platform offers an easy and convenient online shopping experience for customers.

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thedirtlabel.com's revenueOVER TIME
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Over the past three months, thedirtlabel.com revenue has experienced decline of 21%, compared to the preceding three months.

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thedirtlabel.com revenue decline for last six months
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OVERVIEW
For thedirtlabel.com in the FASHION AND APPAREL industry, the revenue for online sales in July 2025 was $3,096, with a median revenue of $82,875. The conversion rate ranged from 2.00-2.50%, while the highest conversion rate was 2.96% and the lowest was 0.62%. The average order value (AOV) was $75-100, with a high AOV of $402 and a low AOV of $82. The website had 1,802 sessions, compared to the highest of 294,721,604 from shein.com and a median of 36,317 in the industry.
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thedirtlabel.com competitors

In July 2025, thedirtlabel.com reported revenue of $3,096 from 37 transactions and 1,802 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.00% to 2.50%. In comparison, one of its competitors, doyou247.com, generated $316 in revenue from 2 transactions and 112 sessions. Despite having a higher AOV of $125 to $150, the conversion rate was the same at 2.00% to 2.50%. Overall, thedirtlabel.com outperformed doyou247.com in terms of revenue, transactions, and sessions, but had a lower AOV. Both websites had a similar conversion rate, indicating a similar level of success in turning sessions into transactions.

doyou247.com screenshot
#1 doyou247.com
315.7
Revenue
112
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
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thedirtlabel.com vs top market performers
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conversion rate vs average order value for thedirtlabel.com and its competitors
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Revenue share by device at thedirtlabel.com

In July large majority of sales on thedirtlabel.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on thedirtlabel.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thedirtlabel.com channels

Identify top traffic channels that drive growth for thedirtlabel.comand discover how performance of traffic channels has changed over time.

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thedirtlabel.com Google Ads spend

Evaluate thedirtlabel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thedirtlabel.com devices

Review thedirtlabel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thedirtlabel.com top markets

Explore thedirtlabel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thedirtlabel.com country & global rank

Assess the ranking of thedirtlabel.com among other retailers within its primary country and worldwide.

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