Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/thegreenreaper.co.uk
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for thegreenreaper.co.ukthegreenreaper.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
291.7K
Revenue
Apr 26
56.6K
Sessions
Apr 26
3.0-3.5%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
Loading...
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Lawn mowers and lawn tractors from the UK's favourite supplier of garden machinery. Top brands, online discounts and free UK delivery

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thegreenreaper.co.uk Annual Revenue and Growth

thegreenreaper.co.uk's annual sales on its online store amounted to $3.4M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$3.4M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
thegreenreaper.co.uk revenue by year

thegreenreaper.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, thegreenreaper.co.uk revenue has experienced growth of 68%, compared to the preceding three months.

View real-time data
thegreenreaper.co.uk revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, thegreenreaper.co.uk, operating in the home and garden sector, generated $291,663 in online sales, significantly outperforming the median of $116,511, while achieving a conversion rate of 3.00-3.50%, above the industry low of 0.65% and close to the high of 3.31%. The average order value ranged between $150-175, well above the low of $91 but below the high of $676. With 56,602 sessions, the site surpassed the median of 34,309 but lagged behind industry leader homedepot.com, which recorded an impressive 184,735,892 sessions.
Read more

thegreenreaper.co.uk competitors

In April 2026, gardenmachinerydirect.co.uk leads the market with a revenue of $1,129,364, outpacing thegreenreaper.co.uk's $291,663, despite having fewer transactions at 1,463. This indicates a higher average order value (AOV) of $750-775. thegreenreaper.co.uk shows a stronger conversion rate of 3.00-3.50%, significantly outperforming gardenmachinerydirect.co.uk's 0.50-1.00%. mowers-online.co.uk, with a revenue of $203,170, reflects a conversion rate of 1.00-1.50%, indicating potential room for growth. mountfieldlawnmowers.co.uk and atco.co.uk lag considerably, with revenues of $68,601 and $9,792, respectively. Both sites have lower conversion rates of 0.50-1.00% and 1.50-2.00%, highlighting thegreenreaper.co.uk’s efficiency in converting visits into sales. Overall, while gardenmachinerydirect.co.uk leads in revenue, thegreenreaper.co.uk excels in conversion rates and overall efficiency in turning traffic into sales.

gardenmachinerydirect.co.uk screenshot
#1 gardenmachinerydirect.co.uk
1.1M
Revenue
186.5K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
mowers-online.co.uk screenshot
#2 mowers-online.co.uk
203.2K
Revenue
50.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
mountfieldlawnmowers.co.uk screenshot
#3 mountfieldlawnmowers.co.uk
68.6K
Revenue
44.1K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
atco.co.uk screenshot
#4 atco.co.uk
9.8K
Revenue
7.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
greenworkstools.co.uk screenshot
#5 greenworkstools.co.uk
125.9K
Revenue
43.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
thegreenreaper.co.uk vs top market performers
thegreenreaper.co.uk
top retailers
conversion rate vs average order value for thegreenreaper.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thegreenreaper.co.uk

In April large majority of sales on thegreenreaper.co.uk, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on thegreenreaper.co.uk, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thegreenreaper.co.uk channels

Identify top traffic channels that drive growth for thegreenreaper.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thegreenreaper.co.uk Google Ads spend

Evaluate thegreenreaper.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thegreenreaper.co.uk devices

Review thegreenreaper.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thegreenreaper.co.uk top markets

Explore thegreenreaper.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thegreenreaper.co.uk country & global rank

Assess the ranking of thegreenreaper.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard