thelapelproject.com
The website thelapelproject.com focuses on selling customizable fabric lapels for individuals seeking to enhance their outfits. It offers various lapel designs and patterns, allowing customers to personalize their attire. Additionally, it provides an easy platform for customers to navigate and purchase lapels that suit their style.
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thelapelproject.com Annual Revenue and Growth
thelapelproject.com's annual sales on its online store amounted to $200.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.
thelapelproject.com's monthly revenueOVER TIME
Over the past three months, thelapelproject.com revenue has experienced growth of 46%, compared to the preceding three months.
thelapelproject.com competitors
In August 2025, The Lapel Project generated $28,030 in revenue from 203 transactions with 11,709 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, The Lapel Project falls behind in revenue and transactions. mrsbowtie.com leads the pack with $33,942 in revenue from 396 transactions and 12,948 sessions, boasting a higher conversion rate of 3.00-3.50%. bowtieclub.com and highcottonties.com also outperform The Lapel Project in terms of revenue, transactions, and conversion rates. tailoreddetroit.com has a lower revenue but a higher AOV of $175-200. On the other hand, friartux.com stands out with significantly higher revenue of $228,194 from 860 transactions and 93,918 sessions, with the highest AOV of $250-275 but a lower conversion rate.
Revenue share by device at thelapelproject.com
In August large majority of sales on thelapelproject.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thelapelproject.com channels
Identify top traffic channels that drive growth for thelapelproject.comand discover how performance of traffic channels has changed over time.
thelapelproject.com Google Ads spend
Evaluate thelapelproject.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thelapelproject.com devices
Review thelapelproject.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
