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Dec 2025
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Home/Insights/Retailers/thepureline.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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13.1K
Revenue
Dec 25
3.6K
Sessions
Dec 25
4.5-5.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Thepureline.com is an online platform that offers a diverse range of products including nutritional supplements, medical skincare, and health-oriented guides. They have a wide selection of high-quality items from reputable brands, catering to various wellness needs. The website provides informative content and aims to assist users in their pursuit of healthier lifestyles.

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thepureline.com Annual Revenue and Growth

thepureline.com's annual sales on its online store amounted to $340.6K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$340.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thepureline.com revenue by year

thepureline.com's monthly revenueOVER TIME
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Over the past three months, thepureline.com revenue has experienced decline of 16%, compared to the preceding three months.

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thepureline.com revenue decline for last six months
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OVERVIEW
In December 2025, thepureline.com generated $13,054 in online sales, significantly below the health industry median of $97,286, with a conversion rate of 4.50-5.00%, slightly below the high benchmark of 5.42%. Its average order value (AOV) ranged between $75-100, well below the industry high of $363, and it attracted 3,561 sessions, far fewer than the median of 27,706 and drastically less than walgreens.com's leading 74,557,289 sessions, indicating challenges in performance relative to its industry competitors.
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thepureline.com competitors

In December 2025, thepureline.com generated a revenue of $13,054 from 172 transactions and 3,561 sessions, with an Average Order Value (AOV) ranging from $75 to $100 and a conversion rate of 4.50-5.00%. In comparison, primalmuscle.com, a competitor, had a significantly higher revenue of $162,917 from 1,087 transactions and 31,627 sessions. Their AOV was higher as well, ranging from $125 to $150, but their conversion rate was slightly lower at 3.00-3.50%. Despite thepureline.com's strong conversion rate, primalmuscle.com's higher revenue and larger number of transactions and sessions indicate that they have a more established and successful e-commerce presence in the market.

primalmuscle.com screenshot
#1 primalmuscle.com
162.9K
Revenue
31.6K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
thepureline.com vs top market performers
thepureline.com
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conversion rate vs average order value for thepureline.com and its competitors
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Revenue share by device at thepureline.com

In December large majority of sales on thepureline.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In December large majority of sales on thepureline.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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thepureline.com channels

Identify top traffic channels that drive growth for thepureline.comand discover how performance of traffic channels has changed over time.

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thepureline.com Google Ads spend

Evaluate thepureline.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thepureline.com devices

Review thepureline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thepureline.com top markets

Explore thepureline.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thepureline.com country & global rank

Assess the ranking of thepureline.com among other retailers within its primary country and worldwide.

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