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May 2026
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Home/Insights/Retailers/thermacell.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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228K
Revenue
May 26
95.4K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$100-125
AOV
May 26
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Thermacell.com is an online platform dedicated to providing customers with a range of effective mosquito and insect repellent products. They offer various devices like portable and patio bug repellent lanterns, mosquito repellent torches, and refill accessories. Thermacell aims to help outdoor enthusiasts enjoy insect-free activities effortlessly.

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thermacell.com Annual Revenue and Growth

thermacell.com's annual sales on its online store amounted to $1.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
thermacell.com revenue by year

thermacell.com's monthly revenueOVER TIME
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Over the past three months, thermacell.com revenue has experienced growth of 211%, compared to the preceding three months.

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thermacell.com revenue growth for last six months
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OVERVIEW
In May 2026, thermacell.com generated online sales of $228,008, significantly above the SPORTS industry median of $78,603, with a conversion rate of 2.00-2.50%, lower than the sector's high of 3.11%. The average order value (AOV) ranged between $100-125, below the industry high of $567. The website recorded 95,387 sessions, exceeding the median of 29,369 but far below the leader, rei.com, which had 54,842,465 sessions. Overall, thermacell.com demonstrates strong revenue performance but opportunities exist to improve conversion rates and AOV to enhance competitive standing within the SPORTS category.
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thermacell.com competitors

In May 2026, thermacell.com outperformed its competitors in revenue and overall metrics. It generated $228,008 from 2,202 transactions across 95,387 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 2.00-2.50%. In comparison, mosquitomagnet.com achieved $159,900 in revenue but only managed 329 transactions from 63,491 sessions, resulting in a higher AOV of $475-500 and a lower conversion rate of 0.50-1.00%. dynatrap.com lagged further behind, with revenue of $64,560 from 302 transactions over 34,518 sessions, and an AOV of $200-225, also reflecting a conversion rate of 0.50-1.00%. Lastly, papaswarehouse.com earned a modest $1,086 with 20 transactions from 1,413 sessions, showing an AOV of $50-75 and a conversion rate of 1.00-1.50%. Overall, thermacell.com stands out in terms of both revenue and conversion efficiency.

mosquitomagnet.com screenshot
#1 mosquitomagnet.com
159.9K
Revenue
63.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
dynatrap.com screenshot
#2 dynatrap.com
64.6K
Revenue
34.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
papaswarehouse.com screenshot
#3 papaswarehouse.com
1.1K
Revenue
1.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
thermacell.com vs top market performers
thermacell.com
top retailers
conversion rate vs average order value for thermacell.com and its competitors
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brands overtime comparison

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thermacell.com channels

Identify top traffic channels that drive growth for thermacell.comand discover how performance of traffic channels has changed over time.

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thermacell.com Google Ads spend

Evaluate thermacell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thermacell.com devices

Review thermacell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thermacell.com top markets

Explore thermacell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thermacell.com country & global rank

Assess the ranking of thermacell.com among other retailers within its primary country and worldwide.

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