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Nov 2025
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Home/Insights/Retailers/thesecretbmx.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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141.8K
Revenue
Nov 25
14.8K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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The Secret BMX website features a range of products dedicated to BMX enthusiasts. Their inventory includes a wide selection of BMX bikes, parts, and accessories. Additionally, they provide apparel and safety gear, catering to both beginners and experienced riders. The website facilitates browsing, purchasing, and delivery of these items.

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thesecretbmx.com Annual Revenue and Growth

thesecretbmx.com's annual sales on its online store amounted to $1.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
thesecretbmx.com revenue by year

thesecretbmx.com's monthly revenueOVER TIME
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Over the past three months, thesecretbmx.com revenue has experienced decline of 13%, compared to the preceding three months.

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thesecretbmx.com revenue decline for last six months
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OVERVIEW
In November 2025, thesecretbmx.com achieved impressive performance metrics in the sports industry, generating $141,835 in revenue, significantly exceeding the median of $89,556. With a conversion rate of 4.50-5.00%, it surpasses the high industry benchmark of 3.31%. The average order value (AOV) ranged from $200-225, well above the low end of $76 but below the high of $552. The site attracted 14,794 sessions, notably lower than the industry median of 31,405 but reflective of its niche position compared to major competitors like garmin.com, which reported staggering revenues of $203,335,992.
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thesecretbmx.com competitors

In November 2025, thesecretbmx.com lags behind its competitors in terms of revenue, with a total of $141,835. sourcebmx.com leads the pack with $399,698 in revenue, followed by danscomp.com with $345,724. In terms of transactions, thesecretbmx.com had 681 transactions, while kunstform.org led with 1,424 transactions. Despite having a relatively high average order value (AOV) of $200-$225, thesecretbmx.com falls behind bmxguru.com and cultcrew.com, who have AOVs of $125-$150 and $350-$375, respectively. The conversion rate of thesecretbmx.com is decent at 4.50-5.00%, but it is outperformed by kunstform.org, which boasts a conversion rate of 2.00-2.50%. Overall, while thesecretbmx.com holds its own in some metrics, it has room for improvement in revenue and conversion rate compared to its competitors in the BMX industry.

sourcebmx.com screenshot
#1 sourcebmx.com
399.7K
Revenue
279.6K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
danscomp.com screenshot
#2 danscomp.com
345.7K
Revenue
155.3K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
kunstform.org screenshot
#3 kunstform.org
178.5K
Revenue
66.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
bmxguru.com screenshot
#4 bmxguru.com
24.2K
Revenue
13.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
cultcrew.com screenshot
#5 cultcrew.com
78.1K
Revenue
52.2K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
thesecretbmx.com vs top market performers
thesecretbmx.com
top retailers
conversion rate vs average order value for thesecretbmx.com and its competitors
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Revenue share by device at thesecretbmx.com

In November large majority of sales on thesecretbmx.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In November large majority of sales on thesecretbmx.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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thesecretbmx.com channels

Identify top traffic channels that drive growth for thesecretbmx.comand discover how performance of traffic channels has changed over time.

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thesecretbmx.com Google Ads spend

Evaluate thesecretbmx.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thesecretbmx.com devices

Review thesecretbmx.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thesecretbmx.com top markets

Explore thesecretbmx.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thesecretbmx.com country & global rank

Assess the ranking of thesecretbmx.com among other retailers within its primary country and worldwide.

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