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Sep 2026
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Home/Insights/Retailers/thestrad.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for thestrad.comthestrad.com

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36.2K
Revenue
Sep 26
194.5K
Sessions
Sep 26
0.0-0.5%
Conv. rate
Sep 26
$25-50
AOV
Sep 26
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thestrad.com Annual Revenue and Growth

thestrad.com's annual sales on its online store amounted to $653.2K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$653.2K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thestrad.com revenue by year

thestrad.com's monthly revenueOVER TIME
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Over the past three months, thestrad.com revenue has experienced growth of 29%, compared to the preceding three months.

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thestrad.com revenue growth for last six months
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OVERVIEW
thestrad.com's conversion rate for September 2026 was between 0.00-0.50%, significantly lower than the typical range of 0.7% to 3.52% in the music category. Its revenue from online sales reached $36,200, which is below the average music store's $43,900 monthly revenue. The site's average order value (AOV) was $25-50, falling short of the typical range of $56 to $686. Traffic was robust, with 194,000 sessions, substantially higher than an average music store's 11,600 sessions, but still dwarfed by the leading site, reverb.com, which garners 14.5 million sessions monthly.
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thestrad.com competitors

In September 2026, thestrad.com trails its competitors significantly in revenue, generating $36,200 compared to fiddlershop.com’s $1.2 million and codabow.com’s $104,000. While thestrad.com has 809 transactions, it ranks second, surpassing codabow.com’s 118 transactions but falling short of fiddlershop.com’s 3,081. With 194,000 sessions, thestrad.com also ranks second, ahead of codabow.com’s 11,400 sessions but behind fiddlershop.com’s 236,000. The average order value for thestrad.com ranges from $25-50, which is considerably lower than fiddlershop.com’s $375-400 and codabow.com’s $875-900. Conversion rates reveal further disparity; thestrad.com stands at 0.00-0.50%, while both competitors significantly outperform it, each achieving rates between 1.00-1.50%.

fiddlershop.com screenshot
#1 fiddlershop.com
1.2M
Revenue
235.6K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
codabow.com screenshot
#2 codabow.com
103.8K
Revenue
11.4K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
TOP MARKET PERFORMERSby revenue
thestrad.com vs top market performers
thestrad.com
top retailers
conversion rate vs average order value for thestrad.com and its competitors
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Industries thestrad.com operates in

thestrad.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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thestrad.com channels

Identify top traffic channels that drive growth for thestrad.comand discover how performance of traffic channels has changed over time.

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thestrad.com Google Ads spend

Evaluate thestrad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thestrad.com devices

Review thestrad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thestrad.com top markets

Explore thestrad.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thestrad.com country & global rank

Assess the ranking of thestrad.com among other retailers within its primary country and worldwide.

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