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Jan 2026
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Home/Insights/Retailers/theweeknd.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for theweeknd.comtheweeknd.com

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273.9K
Revenue
Jan 26
221.2K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Theweeknd.com is a website focused on the popular music artist The Weeknd. The site provides information about his latest news, music, and tour dates. Additionally, fans can merchandise from The Weeknds official store, offering a variety of products including apparel and accessories inspired by the artists music and brand.

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theweeknd.com Annual Revenue and Growth

theweeknd.com's annual sales on its online store amounted to $5.1M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$5.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
theweeknd.com revenue by year

theweeknd.com's monthly revenueOVER TIME
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Over the past three months, theweeknd.com revenue has experienced decline of 65%, compared to the preceding three months.

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theweeknd.com revenue decline for last six months
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OVERVIEW
In January 2026, theweeknd.com generated $273,894 in online sales, significantly outperforming the FASHION AND APPAREL median of $91,806, with a conversion rate of 2.00-2.50%, just shy of the industry high of 3.1%. The average order value (AOV) ranged from $50-75, below the high of $390 but above the low of $76. With 221,208 sessions, it surpassed the median of 38,909, though it remains far from the highest-performing competitor, shein.com, which recorded an astounding 279,580,739 sessions and $809,875,018 in revenue. Overall, theweeknd.com shows strong metrics in its category.
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theweeknd.com competitors

Compare theweeknd.com's performance against the competition worldwide. theweeknd.com has
conversion rate of 2.0-2.5% and average order value of $50-75.

CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
theweeknd.com vs top market performers
theweeknd.com
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conversion rate vs average order value for theweeknd.com and its competitors
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Revenue share by device at theweeknd.com

In January large majority of sales on theweeknd.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on theweeknd.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theweeknd.com channels

Identify top traffic channels that drive growth for theweeknd.comand discover how performance of traffic channels has changed over time.

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theweeknd.com Google Ads spend

Evaluate theweeknd.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theweeknd.com devices

Review theweeknd.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theweeknd.com top markets

Explore theweeknd.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theweeknd.com country & global rank

Assess the ranking of theweeknd.com among other retailers within its primary country and worldwide.

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