thule.com
Since 1942, we're made it our business to bring you closer to the world and your passions. Shop directly on thule.com or find your local dealer here!
GRIPS CUSTOMERS & RESEARCH PARTNERS
thule.com's monthly revenueOVER TIME
Over the past three months, thule.com revenue has experienced decline of 28%, compared to the preceding three months.
thule.com competitors
In November 2025, thule.com outperformed its competitors in terms of revenue, with a total revenue of $8,095,596 compared to Rack Attack's $368,836, Rack Warehouse's $353,100, Rerack's $247,426, Yakima's $606,290, and Hollywood Racks' $201,851. thule.com also had the highest number of transactions at 26,472, followed by Yakima with 1,527 transactions. In terms of sessions, thule.com had 2,082,252 sessions, far exceeding its competitors' session numbers. The Average Order Value (AOV) for thule.com ranged from $300-$325, which was lower than some competitors like Rack Attack and Yakima. However, thule.com maintained a competitive conversion rate of 1.00-1.50, placing it in the middle of the range when compared to its competitors.
Revenue share by device at thule.com
In November large majority of sales on thule.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thule.com channels
Identify top traffic channels that drive growth for thule.comand discover how performance of traffic channels has changed over time.
thule.com Google Ads spend
Evaluate thule.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thule.com devices
Review thule.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
