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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.7M
Revenue
May 26
531.9K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$250-275
AOV
May 26
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Tonal.com is an online platform offering fitness enthusiasts a range of high-tech exercise equipment. The website sells a variety of AI-powered home gym systems incorporating large video screens, adjustable weights, and personalized coaching, aimed at providing users with an immersive and effective workout experience in the comfort of their homes.

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tonal.com Annual Revenue and Growth

tonal.com's annual sales on its online store amounted to $14.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$14.1M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
tonal.com revenue by year

tonal.com's monthly revenueOVER TIME
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Over the past three months, tonal.com revenue has experienced decline of 26%, compared to the preceding three months.

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tonal.com revenue decline for last six months
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OVERVIEW
In May 2026, tonal.com achieved online sales of $1,725,049, significantly surpassing the median revenue of $90,421 in the computers and electronics sector, but far behind the category leader, m.takealot.com, at $24,625,526. The site recorded a conversion rate of 1.00-1.50%, below the high benchmark of 3.74%, with an average order value (AOV) between $250-275, compared to the industry high of $753. Additionally, tonal.com garnered 531,853 sessions, substantially higher than the median of 33,151, yet still distant from the 10,617,441 sessions of m.takealot.com.
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tonal.com competitors

In May 2026, tonal.com reported impressive metrics with a revenue of $1,725,049 from 6,776 transactions across 531,853 sessions, yielding an average order value (AOV) between $250-275 and a conversion rate of 1.00-1.50%. In comparison, lifefitness.com led the pack with a revenue of $2,416,953 and 8,145 transactions, though its AOV ($275-300) was similar to tonal.com. Meanwhile, prxperformance.com generated $927,170 from 1,470 transactions with a higher AOV of $625-650. marcypro.com and legionathletics.com reported revenues of $489,009 and $1,440,620, respectively. marcypro.com had a notable AOV of $475-500, while legionathletics.com offered a lower AOV ($100-125) yet boasted a higher transaction volume of 12,397. Overall, tonal.com stands out for its balanced revenue generation and transaction efficiency among its competitors.

marcypro.com screenshot
#1 marcypro.com
489K
Revenue
64K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
prxperformance.com screenshot
#2 prxperformance.com
927.2K
Revenue
133.3K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
lifefitness.com screenshot
#3 lifefitness.com
2.4M
Revenue
712.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
legionathletics.com screenshot
#4 legionathletics.com
1.4M
Revenue
804.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tonal.com vs top market performers
tonal.com
top retailers
conversion rate vs average order value for tonal.com and its competitors
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Revenue share by device at tonal.com

In May large majority of sales on tonal.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on tonal.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries tonal.com operates in

tonal.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tonal.com channels

Identify top traffic channels that drive growth for tonal.comand discover how performance of traffic channels has changed over time.

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tonal.com Google Ads spend

Evaluate tonal.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tonal.com devices

Review tonal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tonal.com top markets

Explore tonal.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tonal.com country & global rank

Assess the ranking of tonal.com among other retailers within its primary country and worldwide.

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