tonal.com
Tonal.com is an online platform offering fitness enthusiasts a range of high-tech exercise equipment. The website sells a variety of AI-powered home gym systems incorporating large video screens, adjustable weights, and personalized coaching, aimed at providing users with an immersive and effective workout experience in the comfort of their homes.
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tonal.com Annual Revenue and Growth
tonal.com's annual sales on its online store amounted to $14.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
tonal.com's monthly revenueOVER TIME
Over the past three months, tonal.com revenue has experienced growth of 55%, compared to the preceding three months.
tonal.com competitors
In January 2026, tonal.com outperformed some of its competitors in terms of revenue, with a total of $2,179,814. marcypro.com generated $445,282, prxperformance.com made $849,113, lifefitness.com earned $2,525,100, and legionathletics.com brought in $1,310,653. In terms of transactions, tonal.com had 9,249 compared to 1,068 for marcypro.com, 1,391 for prxperformance.com, 9,305 for lifefitness.com, and 10,859 for legionathletics.com. tonal.com also had the highest number of sessions with 693,935, followed by lifefitness.com with 720,034. The average order value (AOV) for tonal.com ranged from $225 to $250, similar to lifefitness.com at $250 to $275, higher than marcypro.com at $400 to $425, and lower than prxperformance.com at $600 to $625. tonal.com had a conversion rate between 1.00% to 1.50%, on par with lifefitness.com and legionathletics.com, but lower than prxperformance.com.
Revenue share by device at tonal.com
In January large majority of sales on tonal.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tonal.com channels
Identify top traffic channels that drive growth for tonal.comand discover how performance of traffic channels has changed over time.
tonal.com Google Ads spend
Evaluate tonal.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tonal.com devices
Review tonal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
