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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

toolstoday.co.uk

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471.9K

Revenue

Nov 25

64.2K

Sessions

Nov 25

1.5-2.0%

Conv. rate

Nov 25

$400-500

AOV

Nov 25

Main country of store: UNITED KINGDOM
Website category: HOME AND GARDEN

ToolsToday.co.uk is a supplier of professional quality tools and equipment to trade and industry. Including workshop supplies, construction equipment, garden and outdoor and workwear

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toolstoday.co.uk's monthly revenueOVER TIME
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Over the past three months, toolstoday.co.uk revenue has experienced growth of 5.3%, compared to the preceding three months.

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toolstoday.co.uk revenue growth for last six months

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OVERVIEW

In November 2025, toolstoday.co.uk generated $471,916 in online sales, significantly outperforming the home and garden sector median of $122,040, with a conversion rate of 1.50-2.00%, below the sector's high of 3.53% and above the low of 0.73%. Its average order value (AOV) ranged between $450-475, notably less than the high of $672 but well above the low of $95. With 64,191 sessions, it exceeded the median of 32,500 in the home and garden industry, but fell short compared to homedepot.com's staggering 171,906,089 sessions, highlighting areas for potential growth.

toolstoday.co.uk competitors

In November 2025, toolstoday.co.uk had a revenue of $471,916 with 1,039 transactions and 64,191 sessions, resulting in an average order value (AOV) of $450-475 and a conversion rate of 1.50-2.00%. Compared to its competitors, gardenmachinerydirect.co.uk generated a higher revenue of $674,151 with 978 transactions and 105,343 sessions. The AOV for gardenmachinerydirect.co.uk was $675-700, but it had a lower conversion rate of 0.50-1.00%. On the other hand, primetools.co.uk had a revenue of $449,633 with a significantly higher number of transactions at 4,209 and sessions at 130,796. The AOV for primetools.co.uk was lower at $100-125, but it had a higher conversion rate of 3.00-3.50%. Overall, toolstoday.co.uk falls in between its competitors in terms of revenue, transactions, AOV, and conversion rate.

#1 gardenmachinerydirect.co.uk

674.2K

Revenue

105.3K

Sessions

0.5-1.0%

Conv. rate

$600-700

AOV

#2 primetools.co.uk

449.6K

Revenue

130.8K

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

gardenmachinerydirect.co.uk

toolstoday.co.uk

$471.9K

primetools.co.uk

TOP MARKET PERFORMERSby revenue

gardenmachinerydirect.co.uk

$674.2K

toolstoday.co.uk

primetools.co.uk

toolstoday.co.uk vs top market performers

toolstoday.co.uk

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Revenue share by device at toolstoday.co.uk

In November large majority of sales on toolstoday.co.uk, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

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toolstoday.co.uk channels

Identify top traffic channels that drive growth for toolstoday.co.ukand discover how performance of traffic channels has changed over time.

toolstoday.co.uk Google Ads spend

Evaluate toolstoday.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

toolstoday.co.uk devices

Review toolstoday.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

toolstoday.co.uk top markets

Explore toolstoday.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.