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Jul 2025

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Home/Insights/Retailers/toolstoday.co.uk

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

toolstoday.co.uk

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362.7K

Revenue

55.8K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

Main country of store: UNITED KINGDOM
Website category: HOME AND GARDEN

ToolsToday.co.uk is a supplier of professional quality tools and equipment to trade and industry. Including workshop supplies, construction equipment, garden and outdoor and workwear

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toolstoday.co.uk's revenueOVER TIME
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Over the past three months, toolstoday.co.uk revenue has experienced decline of 12%, compared to the preceding three months.

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toolstoday.co.uk revenue decline for last six months

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OVERVIEW

In July 2025, toolstoday.co.uk in the HOME AND GARDEN industry generated $362,653 in online sales with a conversion rate of 1.00-1.50% and an AOV of $475-500. The website had 55,832 sessions, while the largest online store in the category, homedepot.com, achieved $1,339,846,577 in revenue with 175,364,207 sessions. The median revenue in the industry was $124,626, with a high conversion rate of 3.28% and a high AOV of $673. The lowest conversion rate was 0.62% and the lowest AOV was $93, while the median sessions were 36,567.

toolstoday.co.uk competitors

In July 2025, toolstoday.co.uk reported a revenue of £362,653 with 740 transactions and 55,832 sessions. Their average order value (AOV) ranged from £475-£500, and their conversion rate was between 1.00-1.50%. In comparison, gardenmachinerydirect.co.uk outperformed toolstoday.co.uk with a revenue of £789,133, 1,196 transactions, and 139,904 sessions. Their AOV was higher at £650-£675, but their conversion rate was slightly lower at 0.50-1.00%. On the other hand, primetools.co.uk fell behind with a revenue of £185,592, 1,648 transactions, and 102,164 sessions. Their AOV was lower at £100-£125, but their conversion rate was higher at 1.50-2.00%. Overall, toolstoday.co.uk faced tough competition from gardenmachinerydirect.co.uk in terms of revenue and session numbers, while primetools.co.uk had a higher conversion rate.

#1 gardenmachinerydirect.co.uk

789.1K

Revenue

139.9K

Sessions

0.5-1.0%

Conv. rate

$600-700

AOV

#2 primetools.co.uk

185.6K

Revenue

102.2K

Sessions

1.5-2.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

gardenmachinerydirect.co.uk

toolstoday.co.uk

$362.7K

primetools.co.uk

TOP MARKET PERFORMERSby revenue

gardenmachinerydirect.co.uk

$789.1K

toolstoday.co.uk

primetools.co.uk

toolstoday.co.uk vs top market performers

toolstoday.co.uk

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Revenue share by device at toolstoday.co.uk

In July large majority of sales on toolstoday.co.uk, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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toolstoday.co.uk channels

Identify top traffic channels that drive growth for toolstoday.co.ukand discover how performance of traffic channels has changed over time.

toolstoday.co.uk Google Ads spend

Evaluate toolstoday.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

toolstoday.co.uk devices

Review toolstoday.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

toolstoday.co.uk top markets

Explore toolstoday.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.