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Nov 2025
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Home/Insights/Retailers/toolusa.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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13.1K
Revenue
Nov 25
5.3K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

ToolUSA.com is an online platform that offers a diverse range of tools for various industrial purposes. The website serves as a retail outlet for customers seeking tools such as cutting instruments, measuring equipment, gardening implements, hand tools, and more. It caters to the tool requirements of a wide spectrum of industries and individuals.

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toolusa.com Annual Revenue and Growth

toolusa.com's annual sales on its online store amounted to $172.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$172.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
toolusa.com revenue by year

toolusa.com's monthly revenueOVER TIME
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Over the past three months, toolusa.com revenue has experienced decline of 24%, compared to the preceding three months.

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toolusa.com revenue decline for last six months
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OVERVIEW
In November 2025, toolusa.com generated $13,119 in online sales, significantly below the home and garden median of $122,040, while facing tough competition from industry leader homedepot.com with $1.6 billion. The site achieved a conversion rate of 3.00-3.50%, close to the high benchmark of 3.53%, with an average order value (AOV) ranging between $75-100, below the category high of $672. With 5,272 sessions, toolusa.com trailed the median of 32,500 sessions, highlighting the challenges it faces in attracting and converting traffic within the competitive home and garden sector.
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toolusa.com competitors

In November 2025, when comparing toolusa.com to its competitor sullivanglove.com, we see that sullivanglove.com has a significantly higher revenue of $95,535 compared to toolusa.com's revenue of $13,119. sullivanglove.com also has more transactions at 909, compared to toolusa.com's 161 transactions. In terms of sessions, sullivanglove.com also leads with 28,531 sessions, while toolusa.com has 5,272 sessions. However, both websites have a similar average order value (AOV) range of $75-100 for toolusa.com and $100-125 for sullivanglove.com. Interestingly, both websites have the same conversion rate range of 3.00-3.50. Overall, sullivanglove.com outperforms toolusa.com in terms of revenue, transactions, and sessions, showcasing its higher market presence and customer engagement.

sullivanglove.com screenshot
#1 sullivanglove.com
95.5K
Revenue
28.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
toolusa.com vs top market performers
toolusa.com
top retailers
conversion rate vs average order value for toolusa.com and its competitors
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Revenue share by device at toolusa.com

In November large majority of sales on toolusa.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In November large majority of sales on toolusa.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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toolusa.com channels

Identify top traffic channels that drive growth for toolusa.comand discover how performance of traffic channels has changed over time.

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toolusa.com Google Ads spend

Evaluate toolusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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toolusa.com devices

Review toolusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toolusa.com top markets

Explore toolusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toolusa.com country & global rank

Assess the ranking of toolusa.com among other retailers within its primary country and worldwide.

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