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Apr 2026
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Home/Insights/Retailers/totalbeautyexp.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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7.2K
Revenue
Apr 26
4.1K
Sessions
Apr 26
3.5-4.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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TotalBeautyExp.com is a website dedicated to beauty products. It offers a wide range of beauty essentials including skincare, makeup, haircare, and personal care items. The site provides customers with a convenient platform to explore and purchase popular beauty brands, enabling them to enhance and maintain their personal care routines.

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totalbeautyexp.com Annual Revenue and Growth

totalbeautyexp.com's annual sales on its online store amounted to $168.8K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$168.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
totalbeautyexp.com revenue by year

totalbeautyexp.com's monthly revenueOVER TIME
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Over the past three months, totalbeautyexp.com revenue has experienced decline of 24%, compared to the preceding three months.

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totalbeautyexp.com revenue decline for last six months
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OVERVIEW
In April 2026, totalbeautyexp.com, operating in the BEAUTY AND COSMETICS industry, generated $7,172 in online sales, significantly below the median of $40,161, with a conversion rate of 3.50-4.00%, slightly below the industry high of 4.38%. The average order value (AOV) ranged from $25-50, compared to a high of $195 in the sector. Total sessions stood at 4,068, far less than the median of 20,819, highlighting the challenges faced against industry leader sephora.com, which dominated with $117,760,640 in revenue and 84,653,344 sessions, showcasing the competitive landscape.
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totalbeautyexp.com competitors

In April 2026, totalbeautyexp.com reported a revenue of $7,172 from 145 transactions and 4,068 sessions, yielding an average order value (AOV) of $25-50 and a conversion rate of 3.50-4.00%. In comparison, beautycarechoices.com significantly outperformed with a revenue of $345,531 from 4,011 transactions over 116,230 sessions, achieving an AOV of $75-100 and a conversion rate of 3.00-3.50%. gibsgrooming.com also surpassed totalbeautyexp.com with $14,554 in revenue, but its higher conversion rate of 4.50-5.00% indicates better customer engagement despite fewer transactions. The standout competitor, beautybrands.com, generated an impressive $1,167,665 in revenue, with a high AOV of $125-150 and a conversion rate of 5.00-5.50%, showcasing exceptional market performance. Lastly, btystore.com underperformed with $3,501 in revenue, similar to totalbeautyexp.com, maintaining a conversion rate of 3.50-4.00%.

beautycarechoices.com screenshot
#1 beautycarechoices.com
345.5K
Revenue
116.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
philosophy.com screenshot
#2 philosophy.com
777.2K
Revenue
403.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
gibsgrooming.com screenshot
#3 gibsgrooming.com
14.6K
Revenue
4.3K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
beautybrands.com screenshot
#4 beautybrands.com
1.2M
Revenue
167.9K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
btystore.com screenshot
#5 btystore.com
3.5K
Revenue
1.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
totalbeautyexp.com vs top market performers
totalbeautyexp.com
top retailers
conversion rate vs average order value for totalbeautyexp.com and its competitors
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Revenue share by device at totalbeautyexp.com

In April large majority of sales on totalbeautyexp.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on totalbeautyexp.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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totalbeautyexp.com channels

Identify top traffic channels that drive growth for totalbeautyexp.comand discover how performance of traffic channels has changed over time.

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totalbeautyexp.com Google Ads spend

Evaluate totalbeautyexp.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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totalbeautyexp.com devices

Review totalbeautyexp.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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totalbeautyexp.com top markets

Explore totalbeautyexp.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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totalbeautyexp.com country & global rank

Assess the ranking of totalbeautyexp.com among other retailers within its primary country and worldwide.

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