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Jan 2026
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Home/Insights/Retailers/totalgymdirect.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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326.5K
Revenue
Jan 26
90.1K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$300-325
AOV
Jan 26
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Totalgymdirect.com is an online platform that offers a wide range of fitness equipment for purchase. Their product selection includes various models of Total Gym machines, as well as accompanying accessories and workout DVDs. The website provides customers with a convenient avenue for browsing and buying gym equipment from the comfort of their homes.

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totalgymdirect.com Annual Revenue and Growth

totalgymdirect.com's annual sales on its online store amounted to $4.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
totalgymdirect.com revenue by year

totalgymdirect.com's monthly revenueOVER TIME
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Over the past three months, totalgymdirect.com revenue has experienced growth of 51%, compared to the preceding three months.

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totalgymdirect.com revenue growth for last six months
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OVERVIEW
In January 2026, totalgymdirect.com generated $326,538 in online sales, significantly exceeding the SPORTS industry median of $84,141, although it trails behind the top player, garmin.com, with $201,780,487. The site's conversion rate ranged from 1.00-1.50%, below the industry high of 3.0%, while its average order value (AOV) stood at $300-325, compared to the sector's peak of $556. With 90,123 sessions, totalgymdirect.com outperformed the industry median of 31,579 sessions but is far from the leader, dickssportinggoods.com, which boasted 40,123,045 sessions.
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totalgymdirect.com competitors

In January 2026, totalgymdirect.com reported a revenue of $326,538 with 1,070 transactions and 90,123 sessions. The average order value (AOV) was between $300-325, and the conversion rate ranged from 1.00-1.50%. Comparing this to its competitor marcypro.com, which generated a higher revenue of $445,282 from 1,068 transactions and 60,932 sessions. marcypro.com also had a higher AOV of $400-425 and a conversion rate of 1.50-2.00%. While totalgymdirect.com had a slightly lower revenue and sessions compared to marcypro.com, it had a similar number of transactions and a competitive conversion rate. However, marcypro.com had a higher AOV, indicating potentially higher-value customers. Overall, totalgymdirect.com could focus on increasing sessions and AOV to further compete with marcypro.com in the fitness equipment market.

marcypro.com screenshot
#1 marcypro.com
445.3K
Revenue
60.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
totalgymdirect.com vs top market performers
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conversion rate vs average order value for totalgymdirect.com and its competitors
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Revenue share by device at totalgymdirect.com

In January large majority of sales on totalgymdirect.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In January large majority of sales on totalgymdirect.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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totalgymdirect.com channels

Identify top traffic channels that drive growth for totalgymdirect.comand discover how performance of traffic channels has changed over time.

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totalgymdirect.com Google Ads spend

Evaluate totalgymdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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totalgymdirect.com devices

Review totalgymdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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totalgymdirect.com top markets

Explore totalgymdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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totalgymdirect.com country & global rank

Assess the ranking of totalgymdirect.com among other retailers within its primary country and worldwide.

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