Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Jul 2026

All countries

Home/Insights/Retailers/totes.co.uk

TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

totes.co.uk

Start benchmarking for free

50.7K

Revenue

Jul 26

21.6K

Sessions

Jul 26

4.0-4.5%

Conv. rate

Jul 26

$50-75

AOV

Jul 26

Main country of store: UNITED KINGDOM
Website category: FASHION AND APPAREL

Totes.co.uk is an e-commerce platform offering a diverse range of products for sale. The website sells practical and stylish items such as bags, umbrellas, gloves, and slippers. It provides customers with a convenient online shopping experience, showcasing a variety of merchandise suitable for different purposes and needs.

GRIPS CUSTOMERS & RESEARCH PARTNERS

totes.co.uk Annual Revenue and Growth

totes.co.uk's annual sales on its online store amounted to $728.1K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025

$728.1K

Annual growth forecast2025/2026

<0%

Benchmark against your competitors for free

Continue with Google

eCommerce Revenue

totes.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, totes.co.uk revenue has experienced growth of 21%, compared to the preceding three months.

View real-time data

totes.co.uk revenue growth for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

In July 2026, totes.co.uk achieved a conversion rate of 4.00-4.50%, well within the typical range of 0.66% to 3.1% for the fashion and apparel category. The average order value (AOV) was $50-75, notably below the typical range of $84 to $403. Revenue from online sales reached $50,700, which is less than the typical store in the fashion and apparel category generating around $71,300 monthly. Additionally, totes.co.uk recorded 21,600 sessions, which is below the typical store in the fashion and apparel category that sees about 28,400 sessions. The leading store, shein.com, generates an astounding $881.5 million in revenue.

totes.co.uk competitors

In July 2026, totes.co.uk boasts a commendable conversion rate of 4.00-4.50%, outperforming competitors like isotoner.com (2.50-3.00%) and houseofslippers.co.uk (1.00-1.50%). However, totes.co.uk ranks 5 of 6 in revenue with $50,700, significantly trailing walkingsticks.co.uk by $87,300. In terms of transactions, totes.co.uk achieves 874, which positions it 4 of 6 and behind walkingsticks.co.uk by 891 transactions. Furthermore, with 21,600 sessions, totes.co.uk again ranks 5 of 6, falling short of dearfoams.com by 61,300 sessions. The average order value (AOV) for totes.co.uk ranges from $50-75, aligning with isotoner.com and dearfoams.com. Overall, while totes.co.uk excels in conversion rates, it faces challenges in revenue, transactions, and session metrics compared to its competitors.

#1 houseofslippers.co.uk

52.4K

Revenue

27.3K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#2 isotoner.com

63.4K

Revenue

39K

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#3 jollybrolly.co.uk

18.1K

Revenue

3.9K

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#4 dearfoams.com

96.1K

Revenue

82.9K

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#5 walkingsticks.co.uk

137.7K

Revenue

50K

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

CLOSEST COMPETITORSby revenue

isotoner.com

houseofslippers.co.uk

totes.co.uk

$50.7K

jollybrolly.co.uk

TOP MARKET PERFORMERSby revenue

houseofslippers.co.uk

totes.co.uk

jollybrolly.co.uk

totes.co.uk vs top market performers

totes.co.uk

top retailers

Benchmark against your competitors for free

Continue with Google

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

totes.co.uk channels

Identify top traffic channels that drive growth for totes.co.ukand discover how performance of traffic channels has changed over time.

totes.co.uk Google Ads spend

Evaluate totes.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

totes.co.uk devices

Review totes.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

totes.co.uk top markets

Explore totes.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.