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Jul 2025
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Home/Insights/Retailers/townsends.us
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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155.4K
Revenue
89.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
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Townsends.us is a website that offers historical education through the exploration of 18th-century living, cooking, and fashion. They provide an array of products related to the American Colonial era, including books, cooking utensils, apparel, and personal care items. The website also offers educational videos and resources for those interested in learning more about this historical time period.

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townsends.us's revenueOVER TIME
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Over the past three months, townsends.us revenue has experienced decline of 14%, compared to the preceding three months.

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townsends.us revenue decline for last six months
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OVERVIEW
In July 2025, townsends.us in the FOOD AND DRINK industry had a revenue of $155,428 with a conversion rate of 1.00-1.50% and an AOV of $125-150. The store's sessions reached 89,498, which is lower than the highest recorded sessions at 14,465,330 for nespresso.com. Despite the high revenue, townsends.us falls short compared to nespresso.com's revenue of $102,024,373. The conversion rate of 1.00-1.50% is lower than the high of 4.52% in the FOOD AND DRINK category, but falls within the range of a very low 0.89%. Similarly, townsends.us's AOV of $125-150 is below the high of $350 and above the low of $53.
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townsends.us competitors

In July 2025, townsends.us outperformed some of its competitors in certain metrics. For instance, compared to burnleyandtrowbridge.com, townsends.us had a higher revenue of $155,428 versus $60,627, with more transactions (1,108 vs. 604) and sessions (89,498 vs. 40,028). The Average Order Value (AOV) for townsends.us ranged from $125-150, while burnleyandtrowbridge.com's AOV was slightly lower at $100-125. Additionally, townsends.us had a similar conversion rate of 1.00-1.50% compared to burnleyandtrowbridge.com's 1.50-2.00%. However, townsends.us was outperformed by americanduchess.com in terms of revenue ($414,852), transactions (2,554), and sessions (172,596), but had a comparable AOV and conversion rate. Overall, townsends.us demonstrated strong performance in revenue and customer engagement metrics when compared to selected competitors in the historical and vintage clothing market.

burnleyandtrowbridge.com screenshot
#1 burnleyandtrowbridge.com
60.6K
Revenue
40K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
americanduchess.com screenshot
#2 americanduchess.com
414.9K
Revenue
172.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
historicalemporium.com screenshot
#3 historicalemporium.com
194.3K
Revenue
211.2K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
hatchetsandaxes.com screenshot
#4 hatchetsandaxes.com
11.7K
Revenue
5.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
townsends.us vs top market performers
townsends.us
top retailers
conversion rate vs average order value for townsends.us and its competitors
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Revenue share by device at townsends.us

In July large majority of sales on townsends.us, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on townsends.us, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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townsends.us channels

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townsends.us Google Ads spend

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townsends.us devices

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townsends.us top markets

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townsends.us country & global rank

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