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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for trezor.iotrezor.io

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4.9M
Revenue
Jan 26
871.4K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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Trezor.io is a website providing hardware wallets for securely storing cryptocurrencies. They offer a range of wallet models that prioritize privacy and secure storage. The website also features extensive resources on cryptocurrency security and accessible guides to assist users in managing their digital assets securely.

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trezor.io Annual Revenue and Growth

trezor.io's annual sales on its online store amounted to $82M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$82M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
trezor.io revenue by year

trezor.io's monthly revenueOVER TIME
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Over the past three months, trezor.io revenue has experienced decline of 49%, compared to the preceding three months.

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trezor.io revenue decline for last six months
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OVERVIEW
In January 2026, trezor.io, the leading online store in the finance category, generated $4,886,324 in revenue, significantly surpassing the median of $25,891. With an impressive session count of 871,388, far exceeding the median of 4,869, the site maintained a conversion rate between 3.00-3.50%, below the high benchmark of 5.56%. The average order value (AOV) ranged from $150 to $175, while the high AOV in the sector stands at $488, showcasing trezor.io's strong market position despite variances in conversion rates and AOV compared to industry standards.
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trezor.io competitors

In January 2026, trezor.io reported a revenue of $4,886,324 from 28,152 transactions with 871,388 sessions. Their Average Order Value (AOV) falls between $150-$175, and they have a conversion rate of 3.00-3.50%. In comparison, thecryptomerchant.com, a competitor, only generated $69,153 in revenue from 152 transactions with 7,511 sessions during the same period. However, their AOV is higher, ranging from $450-$475, but their conversion rate is lower at 2.00-2.50%. Despite having a higher AOV, thecryptomerchant.com's overall revenue and number of transactions and sessions are significantly lower than that of trezor.io. This indicates that trezor.io is outperforming its competitor in terms of revenue, transactions, and sessions, even with a lower AOV.

thecryptomerchant.com screenshot
#1 thecryptomerchant.com
69.2K
Revenue
7.5K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
trezor.io vs top market performers
trezor.io
top retailers
conversion rate vs average order value for trezor.io and its competitors
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Revenue share by device at trezor.io

In January large majority of sales on trezor.io, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on trezor.io, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trezor.io channels

Identify top traffic channels that drive growth for trezor.ioand discover how performance of traffic channels has changed over time.

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trezor.io Google Ads spend

Evaluate trezor.io's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trezor.io devices

Review trezor.io's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trezor.io top markets

Explore trezor.io's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trezor.io country & global rank

Assess the ranking of trezor.io among other retailers within its primary country and worldwide.

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