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Aug 2025
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Home/Insights/Retailers/trueformrunner.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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75.2K
Revenue
Aug 25
11.1K
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$375-400
AOV
Aug 25
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Trueformrunner.com is a website offering high-quality fitness equipment known as TrueForm Runners. They specialize in selling innovative, non-motorized treadmills designed to promote efficient and natural running techniques. The site features a wide range of models and accessories for individuals aiming to enhance their cardiovascular fitness and overall exercise experience.

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trueformrunner.com Annual Revenue and Growth

trueformrunner.com's annual sales on its online store amounted to $1.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trueformrunner.com revenue by year

trueformrunner.com's monthly revenueOVER TIME
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Over the past three months, trueformrunner.com revenue has experienced growth of 12%, compared to the preceding three months.

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trueformrunner.com revenue growth for last six months
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OVERVIEW
In August 2025, trueformrunner.com, in the SPORTS industry, had a revenue of $75,180 with a conversion rate of 1.50-2.00% and an AOV of $375-400. This puts them below the median revenue of $81,949, below the very high conversion rate of 2.98%, and below the very high AOV of $542. However, their sessions reached 11,101, falling below the median of 32,111. The top performer in the category is garmin.com with a revenue of $184,578,426, a conversion rate of 2.98%, an AOV of $542, and 47,251,662 sessions.
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trueformrunner.com competitors

In August 2025, trueformrunner.com generated $75,180 in revenue from 200 transactions and 11,101 sessions, with an Average Order Value (AOV) ranging from $375 to $400 and a conversion rate of 1.50% to 2.00%. In comparison, its competitor assaultfitness.com outperformed in revenue with $274,025 from 307 transactions and 62,262 sessions. assaultfitness.com also had a higher AOV of $875 to $900, but a lower conversion rate of 0.00% to 0.50%. While trueformrunner.com had a higher conversion rate, assaultfitness.com attracted more sessions and generated significantly more revenue with a higher AOV. This indicates that assaultfitness.com may have a larger customer base or a more effective pricing strategy compared to trueformrunner.com in the fitness equipment market.

assaultfitness.com screenshot
#1 assaultfitness.com
274K
Revenue
62.3K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
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TOP MARKET PERFORMERSby revenue
trueformrunner.com vs top market performers
trueformrunner.com
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conversion rate vs average order value for trueformrunner.com and its competitors
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Revenue share by device at trueformrunner.com

In August large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueformrunner.com channels

Identify top traffic channels that drive growth for trueformrunner.comand discover how performance of traffic channels has changed over time.

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trueformrunner.com Google Ads spend

Evaluate trueformrunner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trueformrunner.com devices

Review trueformrunner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trueformrunner.com top markets

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trueformrunner.com country & global rank

Assess the ranking of trueformrunner.com among other retailers within its primary country and worldwide.

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