Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
Home/Insights/Retailers/trueformrunner.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for trueformrunner.comtrueformrunner.com

Start benchmarking for free
Sign in with GoogleSign up with Google
66.3K
Revenue
Apr 26
12.2K
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$400-500
AOV
Apr 26
Loading...

Trueformrunner.com is a website offering high-quality fitness equipment known as TrueForm Runners. They specialize in selling innovative, non-motorized treadmills designed to promote efficient and natural running techniques. The site features a wide range of models and accessories for individuals aiming to enhance their cardiovascular fitness and overall exercise experience.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

trueformrunner.com Annual Revenue and Growth

trueformrunner.com's annual sales on its online store amounted to $1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
trueformrunner.com revenue by year

trueformrunner.com's monthly revenueOVER TIME
View real-time data

Over the past three months, trueformrunner.com revenue has experienced growth of 1.6%, compared to the preceding three months.

View real-time data
trueformrunner.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, trueformrunner.com generated $66,258 in online sales with a conversion rate of 1.00-1.50%, below the industry median of 2.97%. Its average order value (AOV) ranged from $400-425, also lower than the SPORTS category's high of $542. The site recorded 12,172 sessions, significantly fewer than the median of 33,547. While competing against major players like garmin.com, which amassed $129,791,853, trueformrunner.com continues to navigate a challenging market landscape in the sports industry, showing room for improvement in both conversion and traffic metrics.
Read more

trueformrunner.com competitors

In April 2026, trueformrunner.com reported a revenue of $66,258 from 157 transactions over 12,172 sessions, resulting in an average order value (AOV) of $400-425 and a conversion rate of 1.00-1.50%. In comparison, assaultfitness.com significantly outperformed trueformrunner.com with a revenue of $130,527, albeit from slightly fewer transactions (147) but much higher traffic (48,456 sessions). assaultfitness.com boasted an impressive AOV of $875-900, indicating a stronger pricing strategy or product mix, yet it faced lower conversion rates, ranging from 0.00-0.50%. While trueformrunner.com exhibits a more efficient conversion relative to its traffic, assaultfitness.com captures a higher overall revenue through its robust AOV despite a less effective conversion strategy.

assaultfitness.com screenshot
#1 assaultfitness.com
130.5K
Revenue
48.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
trueformrunner.com vs top market performers
trueformrunner.com
top retailers
conversion rate vs average order value for trueformrunner.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at trueformrunner.com

In April large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

trueformrunner.com channels

Identify top traffic channels that drive growth for trueformrunner.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

trueformrunner.com Google Ads spend

Evaluate trueformrunner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

trueformrunner.com devices

Review trueformrunner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

trueformrunner.com top markets

Explore trueformrunner.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

trueformrunner.com country & global rank

Assess the ranking of trueformrunner.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard