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Sep 2025
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Home/Insights/Retailers/trueformrunner.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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85.2K
Revenue
Sep 25
12.8K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$375-400
AOV
Sep 25
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Trueformrunner.com is a website offering high-quality fitness equipment known as TrueForm Runners. They specialize in selling innovative, non-motorized treadmills designed to promote efficient and natural running techniques. The site features a wide range of models and accessories for individuals aiming to enhance their cardiovascular fitness and overall exercise experience.

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trueformrunner.com Annual Revenue and Growth

trueformrunner.com's annual sales on its online store amounted to $1.3M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trueformrunner.com revenue by year

trueformrunner.com's monthly revenueOVER TIME
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Over the past three months, trueformrunner.com revenue has experienced growth of 32%, compared to the preceding three months.

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trueformrunner.com revenue growth for last six months
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OVERVIEW
In September 2025, trueformrunner.com, a player in the sports industry, generated $85,190 in online sales, surpassing the median revenue of $77,565, yet trailing behind the industry leader, garmin.com, at $183,476,907; its conversion rate ranged from 1.50-2.00%, below the high of 3.05% in the sector, while its average order value (AOV) of $375-400 fell short of the high AOV of $539; with 12,795 sessions, trueformrunner.com also significantly lagged behind the median of 30,275 sessions in its category, highlighting both strengths and areas for growth in its performance metrics.
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trueformrunner.com competitors

In September 2025, trueformrunner.com generated a revenue of $85,190 from 217 transactions with 12,795 sessions. The average order value (AOV) ranged from $375 to $400, and the conversion rate was between 1.50% and 2.00%. In comparison, assaultfitness.com, a competitor, outperformed trueformrunner.com with a revenue of $235,605 from 281 transactions and 56,043 sessions. The AOV for assaultfitness.com was higher at $825 to $850, but their conversion rate was lower at 0.00% to 0.50%. Despite trueformrunner.com having a lower revenue and fewer transactions and sessions, their conversion rate was significantly higher than that of assaultfitness.com. This shows that trueformrunner.com may have a more effective marketing strategy or better user experience leading to higher conversion rates despite lower traffic.

assaultfitness.com screenshot
#1 assaultfitness.com
235.6K
Revenue
56K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
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TOP MARKET PERFORMERSby revenue
trueformrunner.com vs top market performers
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conversion rate vs average order value for trueformrunner.com and its competitors
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Revenue share by device at trueformrunner.com

In September large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on trueformrunner.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueformrunner.com channels

Identify top traffic channels that drive growth for trueformrunner.comand discover how performance of traffic channels has changed over time.

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trueformrunner.com Google Ads spend

Evaluate trueformrunner.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trueformrunner.com devices

Review trueformrunner.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trueformrunner.com top markets

Explore trueformrunner.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trueformrunner.com country & global rank

Assess the ranking of trueformrunner.com among other retailers within its primary country and worldwide.

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