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Sep 2025
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Home/Insights/Retailers/trueleafmarket.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for trueleafmarket.comtrueleafmarket.com

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625.3K
Revenue
Sep 25
359.5K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

TrueLeafMarket.com is a website that offers a wide selection of gardening supplies and products. They specialize in selling high-quality seeds for various plants, including vegetables, fruits, herbs, and flowers. With a focus on organic and non-GMO varieties, the website caters to both amateur and professional gardeners seeking reliable and sustainable gardening solutions.

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trueleafmarket.com Annual Revenue and Growth

trueleafmarket.com's annual sales on its online store amounted to $10.8M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$10.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trueleafmarket.com revenue by year

trueleafmarket.com's monthly revenueOVER TIME
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Over the past three months, trueleafmarket.com revenue has experienced decline of 22%, compared to the preceding three months.

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trueleafmarket.com revenue decline for last six months
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OVERVIEW
In September 2025, trueleafmarket.com, a home and garden online retailer, generated $625,265 in revenue, significantly exceeding the median of $113,901 for its industry. Its conversion rate ranged between 1.50% and 2.00%, below the industry's high of 3.36%. The average order value (AOV) fell between $75 and $100, also below the high benchmark of $677, while it attracted 359,550 sessions, notably higher than the median of 32,433 but far less than homedepot.com's 148,597,767 sessions, highlighting its competitive yet challenging market position.
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trueleafmarket.com competitors

In September 2025, trueleafmarket.com reported a revenue of $625,265 with 6,875 transactions and 359,550 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. In comparison, its competitors have varying performance metrics. sproutpeople.org generated $109,390 in revenue from 785 transactions and 27,075 sessions, with an AOV of $125-150 and a conversion rate of 2.50-3.00%. highmowingseeds.com recorded $210,130 in revenue, 1,585 transactions, and 59,869 sessions, with an AOV of $125-150 and a conversion rate of 2.50-3.00%. harrisseeds.com reported $181,951 in revenue, 1,665 transactions, and 72,759 sessions, with an AOV of $100-125 and a conversion rate of 2.00-2.50%. johnnyseeds.com led the pack with $3,883,503 in revenue, 26,211 transactions, and 725,420 sessions, an AOV of $125-150, and a conversion rate of 3.50-4.00%. parkseed.com fell slightly behind trueleafmarket.com with $276,674 in revenue, 3,205 transactions, and 304,268 sessions, an AOV of $75-100, and a conversion rate of 1.00-1.50%.

sproutpeople.org screenshot
#1 sproutpeople.org
109.4K
Revenue
27.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
highmowingseeds.com screenshot
#2 highmowingseeds.com
210.1K
Revenue
59.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
harrisseeds.com screenshot
#3 harrisseeds.com
182K
Revenue
72.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
johnnyseeds.com screenshot
#4 johnnyseeds.com
3.9M
Revenue
725.4K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
parkseed.com screenshot
#5 parkseed.com
276.7K
Revenue
304.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
trueleafmarket.com vs top market performers
trueleafmarket.com
top retailers
conversion rate vs average order value for trueleafmarket.com and its competitors
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Revenue share by device at trueleafmarket.com

In September large majority of sales on trueleafmarket.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on trueleafmarket.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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trueleafmarket.com channels

Identify top traffic channels that drive growth for trueleafmarket.comand discover how performance of traffic channels has changed over time.

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trueleafmarket.com Google Ads spend

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trueleafmarket.com devices

Review trueleafmarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trueleafmarket.com top markets

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trueleafmarket.com country & global rank

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