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Jan 2026
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Home/Insights/Retailers/truemfg.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for truemfg.comtruemfg.com

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249.1K
Revenue
Jan 26
109.9K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$250-275
AOV
Jan 26
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True, the most trusted brand in commercial refrigeration. A wide range of best-in-class refrigerators and freezers. Made in the USA. Distributed worldwide.

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truemfg.com Annual Revenue and Growth

truemfg.com's annual sales on its online store amounted to $4.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$4.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
truemfg.com revenue by year

truemfg.com's monthly revenueOVER TIME
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Over the past three months, truemfg.com revenue has experienced decline of 14%, compared to the preceding three months.

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truemfg.com revenue decline for last six months
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OVERVIEW
In January 2026, truemfg.com generated $249,141 in online sales, significantly outperforming the food_and_drink industry median of $54,139, yet far behind the leading store, nespresso.com, with $106,223,343. Its conversion rate ranged from 0.50-1.00%, below the industry's high of 5.12%, with an average order value (AOV) of $250-275, compared to the high of $311. truemfg.com attracted 109,870 sessions, markedly higher than the median of 16,980, but dwarfed by nespresso.com's 17,317,526 sessions, highlighting both growth potential and competitive challenges within the food_and_drink sector.
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truemfg.com competitors

In January 2026, truemfg.com outperformed its competitors in terms of revenue with $249,141. The closest competitor, rapidswholesale.com, generated $162,637 in revenue, while katom.com had the highest revenue at $13,004,040. truemfg.com had 962 transactions, which was lower than katom.com's 14,559 transactions but higher than coolergaskets.com's 577 transactions. truemfg.com had a conversion rate ranging from 0.50% to 1.00%, similar to katom.com. coolergaskets.com had the highest conversion rate at 6.00% to 6.50%, while chefstoys.com had a conversion rate of 3.50% to 4.00%. Overall, truemfg.com had a strong performance in revenue and transactions compared to its competitors, showing potential for further growth and market dominance.

coolergaskets.com screenshot
#1 coolergaskets.com
108.4K
Revenue
9.4K
Sessions
6.0-6.5%
Conv. rate
$175-200
AOV
rapidswholesale.com screenshot
#2 rapidswholesale.com
162.6K
Revenue
57.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
katom.com screenshot
#3 katom.com
13M
Revenue
1.7M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
chefstoys.com screenshot
#4 chefstoys.com
288.6K
Revenue
36.6K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
restaurantsupply.com screenshot
#5 restaurantsupply.com
1.5M
Revenue
469.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
truemfg.com vs top market performers
truemfg.com
top retailers
conversion rate vs average order value for truemfg.com and its competitors
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Revenue share by device at truemfg.com

In January large majority of sales on truemfg.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on truemfg.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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truemfg.com channels

Identify top traffic channels that drive growth for truemfg.comand discover how performance of traffic channels has changed over time.

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truemfg.com Google Ads spend

Evaluate truemfg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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truemfg.com devices

Review truemfg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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truemfg.com top markets

Explore truemfg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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truemfg.com country & global rank

Assess the ranking of truemfg.com among other retailers within its primary country and worldwide.

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