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Home/Insights/Retailers/truemirror.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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362.4K
Revenue
Nov 25
29.6K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: ARTS AND ENTERTAINMENT

TrueMirror.com is a website that offers and sells unique mirrors called TrueMirrors. These high-definition, non-reversing mirrors aim to provide an accurate reflection by using precise engineering techniques. The website also provides additional information, such as testimonials, prices, and technical details about their innovative mirror products.

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truemirror.com Annual Revenue and Growth

truemirror.com's annual sales on its online store amounted to $4.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$4.1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
truemirror.com revenue by year

truemirror.com's monthly revenueOVER TIME
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Over the past three months, truemirror.com revenue has experienced decline of 36%, compared to the preceding three months.

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truemirror.com revenue decline for last six months
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OVERVIEW
In November 2025, truemirror.com generated $362,361 in revenue, slightly below the arts and entertainment median of $364,451, with a conversion rate between 2.50-3.00%, trailing the sector's high of 4.43%. Its average order value (AOV) ranged from $450-475, exceeding the industry low of $90 and significantly above the median of $255. The site recorded 29,602 sessions, considerably less than the median of 58,032 and far behind the leading store, medievalcollectibles.com, which attracted 455,498 sessions. Overall, while truemirror.com maintains a respectable AOV, it faces challenges in driving higher traffic and conversions.
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truemirror.com competitors

In November 2025, truemirror.com generated a revenue of $362,361 with 774 transactions and 29,602 sessions, boasting an average order value (AOV) of $450-475 and a conversion rate of 2.50-3.00%. In comparison, apple.com, a major competitor, raked in a significantly higher revenue of $4,964,271,839 from 13,717,445 transactions and 501,764,656 sessions. Despite apple.com having a lower AOV of $350-375, both truemirror.com and apple.com shared the same conversion rate of 2.50-3.00%. This data highlights the stark contrast in performance between truemirror.com and its competitors, showcasing the need for strategic improvements in various domains such as revenue generation, transactions, and overall site traffic.

apple.com screenshot
#1 apple.com
5B
Revenue
501.8M
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
truemirror.com vs top market performers
truemirror.com
top retailers
conversion rate vs average order value for truemirror.com and its competitors
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Revenue share by device at truemirror.com

In November large majority of sales on truemirror.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In November large majority of sales on truemirror.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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truemirror.com channels

Identify top traffic channels that drive growth for truemirror.comand discover how performance of traffic channels has changed over time.

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truemirror.com Google Ads spend

Evaluate truemirror.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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truemirror.com devices

Review truemirror.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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truemirror.com top markets

Explore truemirror.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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truemirror.com country & global rank

Assess the ranking of truemirror.com among other retailers within its primary country and worldwide.

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