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Sep 2024
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Home/Insights/Retailers/trulybeauty.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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936.4K
Revenue
277K
Sessions
2.0-2.5%
Conversion rate
$150-175
Average order value
Online only revenue for trulybeauty.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Trulybeauty.com is a website that offers various beauty products. Their inventory includes skincare, hair care, and body care items. The range consists of cleansers, serums, masks, oils, and cosmetics. They provide a user-friendly platform to browse and purchase these items directly from their site.

trulybeauty.com’s revenueOVER TIME
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Over the past three months, trulybeauty.com revenue has experienced growth of 18%, compared to the preceding three months.

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trulybeauty.com revenue growth for last six months
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OVERVIEW
In September 2024, trulybeauty.com in the BEAUTY AND COSMETICS industry had online sales revenue of $936,408, a conversion rate of 2.00-2.50%, and an average order value (AOV) of $150-175. The highest conversion rate in the industry is 4.62% while the lowest is 1.45%, with AOV ranging from $49 to $191. The website received 276,980 sessions, compared to the highest at 41,256,765 from sephora.com and a median of 22,216 sessions in the industry. trulybeauty.com is performing well with above-average revenue and conversion rate, though below the industry's highest AOV and sessions.
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trulybeauty.com competitors

When comparing trulybeauty.com to its competitors in the beauty industry, we see that trulybeauty.com stands out in terms of revenue and transactions. trulybeauty.com generated $936,408 in revenue from 6,230 transactions with 276,980 sessions in September 2024. In contrast, urban skinrx.com brought in $214,205 from 2,540 transactions and 72,827 sessions, hapari.com had $121,776 in revenue from 1,479 transactions and 25,539 sessions, bawdybeauty.com only earned $5,241 from 89 transactions and 5,397 sessions, and starpilwax.com made $202,051 from 1,336 transactions and 71,832 sessions. trulybeauty.com and starpilwax.com have a similar Average Order Value (AOV) of $150-175, but trulybeauty.com's conversion rate of 2.00-2.50% is lower compared to hapari.com's impressive 5.50-6.00% conversion rate. Overall, trulybeauty.com's strong revenue and transaction numbers set it apart from its competitors.

#1 starpilwax.com
202.1K
Revenue
71.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#2 urbanskinrx.com
214.2K
Revenue
72.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#3 hapari.com
121.8K
Revenue
25.5K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
#4 bawdybeauty.com
5.2K
Revenue
5.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
trulybeauty.com vs top market performers
trulybeauty.com
top retailers
conversion rate vs average order value for trulybeauty.com and its competitors
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trulybeauty.com brandsby revenue

trulybeauty.com categoriesby revenue

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brands overtime comparison

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trulybeauty.com channels

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trulybeauty.com Google Ads spend

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trulybeauty.com devices

Review trulybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trulybeauty.com top markets

Explore trulybeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trulybeauty.com country & global rank

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