trulybeauty.com
Trulybeauty.com is a website that offers various beauty products. Their inventory includes skincare, hair care, and body care items. The range consists of cleansers, serums, masks, oils, and cosmetics. They provide a user-friendly platform to browse and purchase these items directly from their site.
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trulybeauty.com Annual Revenue and Growth
trulybeauty.com's annual sales on its online store amounted to $14M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
trulybeauty.com's monthly revenueOVER TIME
Over the past three months, trulybeauty.com revenue has experienced decline of 3.5%, compared to the preceding three months.
trulybeauty.com competitors
In October 2025, trulybeauty.com outperformed its competitors in terms of revenue, with $914,913, compared to starpilwax.com with $153,981, urbanskinrx.com with $115,375, hapari.com with $36,697, and bawdybeauty.com with $5,699. trulybeauty.com also had the highest number of transactions at 6,911, followed by urbanskinrx.com with 1,319. In terms of sessions, trulybeauty.com had 179,796, significantly more than its competitors, with the closest being starpilwax.com at 42,259. The average order value (AOV) for trulybeauty.com ranged from $125 to $150, which was competitive with starpilwax.com at $175 to $200, while urbanskinrx.com and hapari.com had lower AOV at $75 to $100, and bawdybeauty.com at $50 to $75. trulybeauty.com also had a higher conversion rate at 3.50% to 4.00%, compared to its competitors ranging from 1.50% to 2.50%.
Revenue share by device at trulybeauty.com
In October large majority of sales on trulybeauty.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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trulybeauty.com channels
Identify top traffic channels that drive growth for trulybeauty.comand discover how performance of traffic channels has changed over time.
trulybeauty.com Google Ads spend
Evaluate trulybeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
trulybeauty.com devices
Review trulybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
