Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
Home/Insights/Retailers/trulybeauty.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for trulybeauty.comtrulybeauty.com

Start benchmarking for free
Sign in with GoogleSign up with Google
893.4K
Revenue
182.4K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
Loading...

Trulybeauty.com is a website that offers various beauty products. Their inventory includes skincare, hair care, and body care items. The range consists of cleansers, serums, masks, oils, and cosmetics. They provide a user-friendly platform to browse and purchase these items directly from their site.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

trulybeauty.com's revenueOVER TIME
View real-time data

Over the past three months, trulybeauty.com revenue has experienced decline of 10%, compared to the preceding three months.

View real-time data
trulybeauty.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, trulybeauty.com in the BEAUTY AND COSMETICS industry had a revenue of $893,367, a conversion rate of 3.00-3.50%, an AOV of $150-175, and 182,416 sessions. The largest online store in the category was ulta.com with $96,002,620 in revenue and the highest sessions came from sephora.com with 38,510,361. The median revenue in the industry was $46,882, the highest conversion rate was 4.51%, the highest AOV was $213, and the median sessions were 19,997.
Read more

trulybeauty.com competitors

In May 2025, trulybeauty.com stands out among its competitors with a revenue of $893,367 from 5,953 transactions and 182,416 sessions. Their Average Order Value (AOV) falls between $150-175, with a conversion rate of 3.00-3.50%. In comparison, urbanskinrx.com generated $159,205 revenue from 1,621 transactions and 70,566 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. hapari.com earned $227,913 revenue from 2,466 transactions and 37,021 sessions, boasting an AOV of $75-100 and a high conversion rate of 6.50-7.00%. bawdybeauty.com had a revenue of $4,271 from 64 transactions and 4,070 sessions, with an AOV of $50-75 and a conversion rate of 1.50-2.00%. starpilwax.com brought in $157,872 revenue from 800 transactions and 56,779 sessions, with a high AOV of $175-200 but a lower conversion rate of 1.00-1.50%. trulybeauty.com's strong performance across all metrics sets them apart from their competitors in the beauty industry.

starpilwax.com screenshot
#1 starpilwax.com
157.9K
Revenue
56.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
urbanskinrx.com screenshot
#2 urbanskinrx.com
159.2K
Revenue
70.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hapari.com screenshot
#3 hapari.com
227.9K
Revenue
37K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
bawdybeauty.com screenshot
#4 bawdybeauty.com
4.3K
Revenue
4.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
trulybeauty.com vs top market performers
trulybeauty.com
top retailers
conversion rate vs average order value for trulybeauty.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at trulybeauty.com

In May large majority of sales on trulybeauty.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.

In May large majority of sales on trulybeauty.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

trulybeauty.com channels

Identify top traffic channels that drive growth for trulybeauty.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

trulybeauty.com Google Ads spend

Evaluate trulybeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

trulybeauty.com devices

Review trulybeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

trulybeauty.com top markets

Explore trulybeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

trulybeauty.com country & global rank

Assess the ranking of trulybeauty.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard