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Sep 2025
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Home/Insights/Retailers/turtlemat.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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212.7K
Revenue
Sep 25
38.2K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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Turtlemat.co.uk is an online platform providing a range of practical and stylish mats. These include doormats, floor mats, and rugs designed to trap dirt, moisture, and pet hair. Their mats are crafted with durable materials and feature diverse sizes, patterns, and colors to suit various preferences and household needs.

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turtlemat.co.uk Annual Revenue and Growth

turtlemat.co.uk's annual sales on its online store amounted to $1.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.7M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
turtlemat.co.uk revenue by year

turtlemat.co.uk's monthly revenueOVER TIME
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Over the past three months, turtlemat.co.uk revenue has experienced decline of 8.2%, compared to the preceding three months.

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turtlemat.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, turtlemat.co.uk generated $212,707 in online sales, significantly exceeding the industry median of $78,812, with a conversion rate of 3.00-3.50%, surpassing the industry average of 3.2%. Their average order value (AOV) ranged from $175-200, which is below the high of $741 in their category. The site attracted 38,152 sessions, more than the median of 17,170 but a fraction of vevor.com's impressive 8,326,036 sessions, highlighting turtlemat.co.uk's solid performance in a competitive landscape.
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turtlemat.co.uk competitors

In September 2025, turtlemat.co.uk outperformed its competitors in terms of revenue, with $212,707 compared to cocomatsnmore.com's $54,581 and rugsusa.com's $13,618,529. turtlemat.co.uk also had more transactions at 1,147, compared to cocomatsnmore.com's 198 and rugsusa.com's 49,218. However, turtlemat.co.uk had a lower number of sessions at 38,152, whereas rugsusa.com had a significantly higher number at 1,857,979. turtlemat.co.uk's average order value (AOV) ranged between $175-$200, which was lower than cocomatsnmore.com's and rugsusa.com's AOV range of $275-$300. turtlemat.co.uk also had a higher conversion rate of 3.00-3.50%, compared to cocomatsnmore.com's 2.00-2.50% and rugsusa.com's 2.50-3.00%. Overall, turtlemat.co.uk performed well in revenue and conversion rate, but had fewer sessions compared to rugsusa.com.

cocomatsnmore.com screenshot
#1 cocomatsnmore.com
54.6K
Revenue
9.2K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
rugsusa.com screenshot
#2 rugsusa.com
13.6M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
turtlemat.co.uk vs top market performers
turtlemat.co.uk
top retailers
conversion rate vs average order value for turtlemat.co.uk and its competitors
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Revenue share by device at turtlemat.co.uk

In September large majority of sales on turtlemat.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on turtlemat.co.uk, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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turtlemat.co.uk channels

Identify top traffic channels that drive growth for turtlemat.co.ukand discover how performance of traffic channels has changed over time.

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turtlemat.co.uk Google Ads spend

Evaluate turtlemat.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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turtlemat.co.uk devices

Review turtlemat.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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turtlemat.co.uk top markets

Explore turtlemat.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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turtlemat.co.uk country & global rank

Assess the ranking of turtlemat.co.uk among other retailers within its primary country and worldwide.

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