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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for tutu.comtutu.com

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39K
Revenue
Dec 25
27.2K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Tutu.com is a website that offers a variety of products including tutus for dancers of all ages, costumes for various occasions, and dancewear accessories such as leotards, tights, and ballet shoes. They also provide options for customization and cater to different dance styles and preferences.

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tutu.com Annual Revenue and Growth

tutu.com's annual sales on its online store amounted to $203.8K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$203.8K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
tutu.com revenue by year

tutu.com's monthly revenueOVER TIME
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Over the past three months, tutu.com revenue has experienced growth of 46%, compared to the preceding three months.

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tutu.com revenue growth for last six months
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OVERVIEW
In December 2025, tutu.com, a lifestyle/fashion and apparel website, generated $38,990 in online sales, significantly below the median of $92,600, while its conversion rate ranged from 1.50% to 2.00%, below the industry high of 3.17%. With an average order value (AOV) between $50 and $75, it remains low compared to the industry high of $389, and tutu.com recorded 27,241 sessions, far behind the median of 39,789 and the leader shein.com at 304,519,814 sessions, indicating a need for improved performance across key metrics to compete effectively in its category.
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tutu.com competitors

In December 2025, tutu.com outperformed its competitors in terms of revenue, with $38,990 compared to $3,805 for tutujoli.com and $38,255 for farthingalescorsetmakingsupplies.com. tutu.com also had the highest number of transactions at 529, followed by farthingalescorsetmakingsupplies.com with 444 and tutujoli.com with 67. In terms of sessions, tutu.com had the highest at 27,241, while farthingalescorsetmakingsupplies.com had 15,550 and tutujoli.com had 2,583. The average order value (AOV) for tutu.com ranged between $50-75, the same as tutujoli.com, while farthingalescorsetmakingsupplies.com had a slightly higher AOV of $75-100. However, tutu.com had a slightly lower conversion rate of 1.50-2.00% compared to the competitors' conversion rates of 2.50-3.00%.

tutujoli.com screenshot
#1 tutujoli.com
3.8K
Revenue
2.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
farthingalescorsetmakingsupplies.com screenshot
#2 farthingalescorsetmakingsupplies.com
38.3K
Revenue
15.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
tutu.com vs top market performers
tutu.com
top retailers
conversion rate vs average order value for tutu.com and its competitors
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Revenue share by device at tutu.com

In December large majority of sales on tutu.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on tutu.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tutu.com channels

Identify top traffic channels that drive growth for tutu.comand discover how performance of traffic channels has changed over time.

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tutu.com Google Ads spend

Evaluate tutu.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tutu.com devices

Review tutu.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tutu.com top markets

Explore tutu.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tutu.com country & global rank

Assess the ranking of tutu.com among other retailers within its primary country and worldwide.

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