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Sep 2025
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Home/Insights/Retailers/ufcstore.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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424.4K
Revenue
Sep 25
358.6K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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UFCStore.com is an e-commerce website that offers merchandise related to the UFC. The online platform showcases a range of products for fans and enthusiasts, including clothing, accessories, collectibles, and equipment. Visitors can find a diverse selection of UFC-branded items to help support their love of mixed martial arts.

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ufcstore.com Annual Revenue and Growth

ufcstore.com's annual sales on its online store amounted to $10M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$10M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ufcstore.com revenue by year

ufcstore.com's monthly revenueOVER TIME
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Over the past three months, ufcstore.com revenue has experienced decline of 15%, compared to the preceding three months.

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ufcstore.com revenue decline for last six months
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OVERVIEW
In September 2025, ufcstore.com reported online sales revenue of $424,436, significantly surpassing the SPORTS median of $77,565, yet still far behind category leader garmin.com at $183,476,907; with a conversion rate of 0.50-1.00%, ufcstore.com falls short of the high benchmark of 3.05% and is above the low end of 0.59%; the average order value (AOV) ranged between $200-225, compared to a high of $539 and a low of $73 in the sector; finally, with 358,594 sessions, it remains well below garmin.com’s leading 47,231,640 sessions but exceeds the median of 30,275.
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ufcstore.com competitors

In September 2025, ufcstore.com generated a revenue of $424,436 with 2,049 transactions and 358,594 sessions, boasting an average order value (AOV) of $200-$225 and a conversion rate of 0.50-1.00%. Compared to its competitors, ufcstore.com falls behind in revenue and transactions, with venum.com leading the pack with a revenue of $2,865,929 and 20,174 transactions from 1,461,981 sessions. However, ufcstore.com outperforms some competitors in AOV, such as mmaoverload.com and engageind.com. While mmaoverload.com has a lower AOV of $50-$75, engageind.com has a slightly higher AOV range of $100-$125. Additionally, ufcstore.com's conversion rate is on par with revgear.com at 0.50-1.00%, but lags behind culturekings.com, which boasts a high conversion rate of 2.00-2.50%.

venum.com screenshot
#1 venum.com
2.9M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
mmaoverload.com screenshot
#2 mmaoverload.com
10.6K
Revenue
12.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
engageind.com screenshot
#3 engageind.com
512K
Revenue
306.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
revgear.com screenshot
#4 revgear.com
54.8K
Revenue
61.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
culturekings.com screenshot
#5 culturekings.com
3.7M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
ufcstore.com vs top market performers
ufcstore.com
top retailers
conversion rate vs average order value for ufcstore.com and its competitors
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Revenue share by device at ufcstore.com

In September large majority of sales on ufcstore.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In September large majority of sales on ufcstore.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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ufcstore.com channels

Identify top traffic channels that drive growth for ufcstore.comand discover how performance of traffic channels has changed over time.

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ufcstore.com Google Ads spend

Evaluate ufcstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ufcstore.com devices

Review ufcstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ufcstore.com top markets

Explore ufcstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ufcstore.com country & global rank

Assess the ranking of ufcstore.com among other retailers within its primary country and worldwide.

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