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Nov 2025
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Home/Insights/Retailers/ufcstore.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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731.8K
Revenue
Nov 25
353.1K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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UFCStore.com is an e-commerce website that offers merchandise related to the UFC. The online platform showcases a range of products for fans and enthusiasts, including clothing, accessories, collectibles, and equipment. Visitors can find a diverse selection of UFC-branded items to help support their love of mixed martial arts.

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ufcstore.com Annual Revenue and Growth

ufcstore.com's annual sales on its online store amounted to $10M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ufcstore.com revenue by year

ufcstore.com's monthly revenueOVER TIME
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Over the past three months, ufcstore.com revenue has experienced decline of 8.6%, compared to the preceding three months.

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ufcstore.com revenue decline for last six months
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OVERVIEW
In November 2025, ufcstore.com generated $731,825 in online sales, significantly surpassing the sports industry median of $89,556, although it trails behind the category leader, garmin.com, with $203,335,992. The site’s conversion rate ranges between 0.50-1.00%, lower than the high of 3.31% in the industry and above the low of 0.69%. Its average order value (AOV) is between $200-225, below the sports sector's high of $552 and above its low of $76. Additionally, ufcstore.com attracted 353,102 sessions, markedly higher than the median of 31,405, yet dwarfed by dickssportinggoods.com’s 57,640,222 sessions.
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ufcstore.com competitors

In November 2025, when comparing ufcstore.com to its competitors, it is evident that ufcstore.com lags behind in terms of revenue, transactions, sessions, and average order value (AOV). venum.com, for example, generates significantly higher revenue ($5,908,438) and has more transactions (40,314) and sessions (1,784,265) than ufcstore.com. Additionally, venum.com has a higher AOV range of $125-150 and a conversion rate of 2.00-2.50, outperforming ufcstore.com in these metrics. mmaoverload.com, engageind.com, and culturekings.com also showcase stronger performance in terms of revenue, transactions, sessions, AOV, and conversion rate compared to ufcstore.com. While ufcstore.com has its strengths, such as a relatively high conversion rate of 0.50-1.00, there is room for improvement in order to compete more effectively with its rivals.

venum.com screenshot
#1 venum.com
5.9M
Revenue
1.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
mmaoverload.com screenshot
#2 mmaoverload.com
7.8K
Revenue
11.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
engageind.com screenshot
#3 engageind.com
773.6K
Revenue
247K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
revgear.com screenshot
#4 revgear.com
77.4K
Revenue
61.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
culturekings.com screenshot
#5 culturekings.com
5.5M
Revenue
2.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
ufcstore.com vs top market performers
ufcstore.com
top retailers
conversion rate vs average order value for ufcstore.com and its competitors
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Revenue share by device at ufcstore.com

In November large majority of sales on ufcstore.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In November large majority of sales on ufcstore.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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ufcstore.com channels

Identify top traffic channels that drive growth for ufcstore.comand discover how performance of traffic channels has changed over time.

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ufcstore.com Google Ads spend

Evaluate ufcstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ufcstore.com devices

Review ufcstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ufcstore.com top markets

Explore ufcstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ufcstore.com country & global rank

Assess the ranking of ufcstore.com among other retailers within its primary country and worldwide.

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