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Oct 2025
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Home/Insights/Retailers/umaoils.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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44.8K
Revenue
Oct 25
10.3K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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Umaoils.com is a website that sells a wide variety of essential oils sourced from natural ingredients. They offer a range of essential oils including lavender, eucalyptus, and tea tree oil. Additionally, the website provides information on the benefits and uses of each oil, allowing customers to make informed choices.

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umaoils.com Annual Revenue and Growth

umaoils.com's annual sales on its online store amounted to $388.4K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$388.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
umaoils.com revenue by year

umaoils.com's monthly revenueOVER TIME
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Over the past three months, umaoils.com revenue has experienced growth of 20%, compared to the preceding three months.

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umaoils.com revenue growth for last six months
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OVERVIEW
In October 2025, umaoils.com achieved online sales revenue of $44,791, slightly above the BEAUTY AND COSMETICS median of $41,294, with a conversion rate of 2.50-3.00%, below the sector's high of 4.65% but above the low of 1.19%. The average order value (AOV) ranged from $150 to $175, while the median AOV for the industry stands at $202. The site attracted 10,326 sessions, significantly lower than the median of 18,156, showcasing opportunities for growth compared to larger competitors like themancompany.com, which boasts sales of $119,786,747 and sephora.com, with sessions totaling 49,510,502.
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umaoils.com competitors

In October 2025, umaoils.com outperformed its competitor shazandkiks.com in terms of revenue, generating $44,791 compared to $26,875. However, shazandkiks.com had more transactions with 316 compared to umaoils.com's 273. In terms of sessions, shazandkiks.com had 13,668 while umaoils.com had 10,326. Despite the lower number of sessions, umaoils.com had a higher Average Order Value (AOV) ranging between $150-$175, compared to shazandkiks.com's AOV of $75-$100. In addition, umaoils.com had a slightly higher conversion rate of 2.50-3.00% compared to shazandkiks.com's 2.00-2.50%. Overall, umaoils.com showed strong performance in revenue and AOV, indicating better customer engagement and potential for growth compared to shazandkiks.com.

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Sessions
2.5-3.0%
Conv. rate
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TOP MARKET PERFORMERSby revenue
umaoils.com vs top market performers
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conversion rate vs average order value for umaoils.com and its competitors
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Revenue share by device at umaoils.com

In October large majority of sales on umaoils.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on umaoils.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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umaoils.com channels

Identify top traffic channels that drive growth for umaoils.comand discover how performance of traffic channels has changed over time.

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umaoils.com Google Ads spend

Evaluate umaoils.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umaoils.com devices

Review umaoils.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umaoils.com top markets

Explore umaoils.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umaoils.com country & global rank

Assess the ranking of umaoils.com among other retailers within its primary country and worldwide.

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