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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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19.7K
Revenue
Sep 25
6K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Umaoils.com is a website that sells a wide variety of essential oils sourced from natural ingredients. They offer a range of essential oils including lavender, eucalyptus, and tea tree oil. Additionally, the website provides information on the benefits and uses of each oil, allowing customers to make informed choices.

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umaoils.com Annual Revenue and Growth

umaoils.com's annual sales on its online store amounted to $388.4K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$388.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
umaoils.com revenue by year

umaoils.com's monthly revenueOVER TIME
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Over the past three months, umaoils.com revenue has experienced growth of 24%, compared to the preceding three months.

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umaoils.com revenue growth for last six months
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OVERVIEW
In September 2025, umaoils.com generated $19,681 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540 and far from the $93,223,020 of market leader ulta.com. The site's conversion rate ranged from 2.00% to 2.50%, which is under the high benchmark of 4.54%, while its average order value (AOV) between $125-$150 lags behind the high AOV of $203 in the industry. With 5,960 sessions, umaoils.com also trails the median of 18,928 and is far from the 45,764,193 sessions of sephora.com, indicating opportunities for growth in traffic and sales conversion.
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umaoils.com competitors

In September 2025, umaoils.com had a revenue of $19,681 with 147 transactions and 5,960 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, murad.com had significantly higher revenue of $424,878 with 4,965 transactions and 251,206 sessions, but a lower AOV of $75-100 and a slightly lower conversion rate of 1.50-2.00%. On the other hand, shazandkiks.com had a revenue of $44,478 with 541 transactions and 22,951 sessions, similar AOV of $75-100, but a slightly higher conversion rate of 2.00-2.50%. Overall, umaoils.com had a lower revenue and fewer transactions compared to murad.com, but a similar conversion rate and higher AOV. It performed better in terms of revenue and AOV compared to shazandkiks.com, but had fewer transactions and sessions.

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Sessions
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umaoils.com vs top market performers
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conversion rate vs average order value for umaoils.com and its competitors
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Revenue share by device at umaoils.com

In September large majority of sales on umaoils.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on umaoils.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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umaoils.com channels

Identify top traffic channels that drive growth for umaoils.comand discover how performance of traffic channels has changed over time.

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umaoils.com Google Ads spend

Evaluate umaoils.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umaoils.com devices

Review umaoils.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umaoils.com top markets

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umaoils.com country & global rank

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