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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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81M
Revenue
74.9M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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Uniqlo.com is a globally recognized online platform that sells a wide range of mens, womens, and childrens clothing. They offer a diverse collection including casualwear, activewear, and accessories. The website provides a seamless shopping experience and showcases innovative and quality designs at affordable prices.

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uniqlo.com's revenueOVER TIME
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Over the past three months, uniqlo.com revenue has experienced decline of 3.3%, compared to the preceding three months.

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uniqlo.com revenue decline for last six months
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OVERVIEW
In July 2025, uniqlo.com achieved significant performance in the FASHION AND APPAREL sector with online sales revenue reaching $80,984,082, which approaches the median revenue of $82,875 for its category but significantly trails behind shein.com's massive $817,680,251. Uniqlo's conversion rate for the month ranged between 2.00-2.50%, nearing the very high benchmark within the industry at 2.96%, and clearly outperforming the lower spectrum rate of 0.62%. Its average order value (AOV) stood between $50-75, far below the top AOVs of $402 yet notably higher than the low of $82. Uniqlo's website attracted 74,850,020 sessions, a substantial figure yet considerably less than the industry-leading shein.com which amassed 294,721,604 sessions.
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uniqlo.com competitors

In July 2025, uniqlo.com generated a revenue of $80,984,082 from 1,551,916 transactions with 74,850,020 sessions. The Average Order Value (AOV) ranged between $50-$75, and the conversion rate was between 2.00-2.50%. Comparing this to its competitor H&m.com, which had a revenue of $175,814,682 from 2,131,782 transactions and 95,303,973 sessions. H&m.com had a higher AOV ranging from $75-$100, but the conversion rate was the same at 2.00-2.50%. Despite uniqlo.com having a lower revenue and fewer transactions and sessions than H&m.com, it managed to maintain a similar conversion rate. This suggests that uniqlo.com may have a more targeted audience or a more efficient marketing strategy in place to drive sales.

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#1 hm.com
175.8M
Revenue
95.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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uniqlo.com vs top market performers
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conversion rate vs average order value for uniqlo.com and its competitors
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Revenue share by device at uniqlo.com

In July large majority of sales on uniqlo.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In July large majority of sales on uniqlo.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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uniqlo.com channels

Identify top traffic channels that drive growth for uniqlo.comand discover how performance of traffic channels has changed over time.

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uniqlo.com Google Ads spend

Evaluate uniqlo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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uniqlo.com devices

Review uniqlo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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uniqlo.com top markets

Explore uniqlo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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uniqlo.com country & global rank

Assess the ranking of uniqlo.com among other retailers within its primary country and worldwide.

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