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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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167M
Revenue
Sep 26
97.6M
Sessions
Sep 26
3.0-3.5%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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Uniqlo.com is a globally recognized online platform that sells a wide range of mens, womens, and childrens clothing. They offer a diverse collection including casualwear, activewear, and accessories. The website provides a seamless shopping experience and showcases innovative and quality designs at affordable prices.

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uniqlo.com Annual Revenue and Growth

uniqlo.com's annual sales on its online store amounted to $1.4B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.4B
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
uniqlo.com revenue by year

uniqlo.com's monthly revenueOVER TIME
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Over the past three months, uniqlo.com revenue has experienced decline of 4.3%, compared to the preceding three months.

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uniqlo.com revenue decline for last six months
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OVERVIEW
uniqlo.com attracted 97.6 million sessions in September 2026, generating revenue of $167 million in online sales. This performance starkly contrasts with an average fashion and apparel store, which sees around 26,000 sessions a month and generates approximately $63,500. uniqlo.com’s conversion rate stands at 3.00-3.50%, comfortably within the typical range of 0.67% to 3.16% for the category. The average order value (AOV) is between $50 and $75, which is below the typical range of $79 to $406 in the fashion and apparel category. Overall, uniqlo.com showcases impressive traffic and revenue, but its AOV lags behind category standards.
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uniqlo.com competitors

In September 2026, hm.com leads the competition with a revenue of 277.9 million and 3.2 million transactions, supported by 119.1 million sessions. uniqlo.com follows with a revenue of 167 million, ranking third overall, while securing 3 million transactions—second only to hm.com. uniqlo.com achieves 97.6 million sessions, placing it alongside hm.com in terms of engagement. gap.com, while having a higher revenue of 255.9 million, lags behind in transactions with 2.2 million and sessions at 92.3 million. asos.com trails in revenue with 153.9 million and 1.1 million transactions, alongside 72.8 million sessions, indicating a lower market presence. theory.com and express.com show significantly lower figures, with revenue of 11.2 million and 19.1 million, respectively, alongside fewer transactions and sessions. uniqlo.com’s average order value ranges from 50-75, placing it competitively against hm.com’s higher range of 75-100 and gap.com's 100-125. Overall, uniqlo.com maintains a strong position among its competitors.

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#1 hm.com
277.9M
Revenue
119.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
uniqlo.com vs top market performers
uniqlo.com
top retailers
conversion rate vs average order value for uniqlo.com and its competitors
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Revenue share by device at uniqlo.com

In September large majority of sales on uniqlo.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In September large majority of sales on uniqlo.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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uniqlo.com channels

Identify top traffic channels that drive growth for uniqlo.comand discover how performance of traffic channels has changed over time.

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uniqlo.com Google Ads spend

Evaluate uniqlo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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uniqlo.com devices

Review uniqlo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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uniqlo.com top markets

Explore uniqlo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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uniqlo.com country & global rank

Assess the ranking of uniqlo.com among other retailers within its primary country and worldwide.

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