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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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176M
Revenue
Dec 25
133.6M
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Uniqlo.com is a globally recognized online platform that sells a wide range of mens, womens, and childrens clothing. They offer a diverse collection including casualwear, activewear, and accessories. The website provides a seamless shopping experience and showcases innovative and quality designs at affordable prices.

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uniqlo.com Annual Revenue and Growth

uniqlo.com's annual sales on its online store amounted to $1.3B in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.3B
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
uniqlo.com revenue by year

uniqlo.com's monthly revenueOVER TIME
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Over the past three months, uniqlo.com revenue has experienced growth of 84%, compared to the preceding three months.

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uniqlo.com revenue growth for last six months
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OVERVIEW
In December 2025, uniqlo.com generated online sales revenue of $175,994,878, significantly outperforming the FASHION AND APPAREL median of $92,600, though still trailing behind the leader, macys.com at $926,839,757. The site achieved a conversion rate of 2.50-3.00%, below the category high of 3.17%, while its average order value (AOV) ranged between $50-75, far below the high of $389. With 133,588,254 sessions, uniqlo.com surpassed the lifestyle median of 39,789 but remained lower than shein.com, which had 304,519,814 sessions, indicating strong engagement in a competitive landscape.
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uniqlo.com competitors

In December 2025, uniqlo.com outperformed its competitor H&m.com in terms of revenue, with uniqlo.com generating $175,994,878 compared to H&m.com's $161,811,569. uniqlo.com also had more transactions, with 3,513,659 compared to H&m.com's 2,637,481. In terms of sessions, uniqlo.com had 133,588,254, while H&m.com had 115,623,082. Both websites had similar Average Order Values (AOV) ranging from $50-75. However, uniqlo.com had a higher conversion rate of 2.50-3.00%, while H&m.com had a conversion rate of 2.00-2.50%. Overall, uniqlo.com demonstrated strong performance in terms of revenue, transactions, sessions, and conversion rate compared to H&m.com in December 2025.

hm.com screenshot
#1 hm.com
161.8M
Revenue
115.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
uniqlo.com vs top market performers
uniqlo.com
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conversion rate vs average order value for uniqlo.com and its competitors
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Revenue share by device at uniqlo.com

In December large majority of sales on uniqlo.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In December large majority of sales on uniqlo.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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uniqlo.com channels

Identify top traffic channels that drive growth for uniqlo.comand discover how performance of traffic channels has changed over time.

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uniqlo.com Google Ads spend

Evaluate uniqlo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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uniqlo.com devices

Review uniqlo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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uniqlo.com top markets

Explore uniqlo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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uniqlo.com country & global rank

Assess the ranking of uniqlo.com among other retailers within its primary country and worldwide.

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