unitedbyblue.com
Unitedbyblue.com is an online retail platform that offers a wide range of sustainable products, primarily focusing on outdoor and lifestyle merchandise. Their inventory consists of responsibly made clothing, accessories, home goods, and outdoor gear designed to minimize environmental impact. They strive to remove one pound of trash from oceans and waterways with each product sold.
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unitedbyblue.com Annual Revenue and Growth
unitedbyblue.com's annual sales on its online store amounted to $2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
unitedbyblue.com's monthly revenueOVER TIME
Over the past three months, unitedbyblue.com revenue has experienced growth of 21%, compared to the preceding three months.
unitedbyblue.com competitors
In December 2025, United By Blue generated $136,075 in revenue from 1,236 transactions and 56,639 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, Flamingo's Life outperformed United By Blue with $185,880 in revenue from 843 transactions and 49,481 sessions, a higher AOV of $200-225, and a slightly lower conversion rate of 1.50-2.00%. On the other hand, Bleu Clothing, Free Air Life Co, and Blue Fish Clothing had lower revenues, transactions, and sessions compared to United By Blue, but with varying AOVs and conversion rates. Ocean Bottle stood out with the highest revenue of $484,628 from 6,013 transactions and 190,395 sessions, a lower AOV of $75-100, and a higher conversion rate of 3.00-3.50%. Overall, United By Blue falls in the middle range among its competitors in terms of revenue, transactions, AOV, and conversion rate.
Revenue share by device at unitedbyblue.com
In December large majority of sales on unitedbyblue.com, 99% was finalized on desktop devices, with 0.93% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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unitedbyblue.com channels
Identify top traffic channels that drive growth for unitedbyblue.comand discover how performance of traffic channels has changed over time.
unitedbyblue.com Google Ads spend
Evaluate unitedbyblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
unitedbyblue.com devices
Review unitedbyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
