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Apr 2026
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Home/Insights/Retailers/unitedbyblue.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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74K
Revenue
Apr 26
40.6K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Unitedbyblue.com is an online retail platform that offers a wide range of sustainable products, primarily focusing on outdoor and lifestyle merchandise. Their inventory consists of responsibly made clothing, accessories, home goods, and outdoor gear designed to minimize environmental impact. They strive to remove one pound of trash from oceans and waterways with each product sold.

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unitedbyblue.com Annual Revenue and Growth

unitedbyblue.com's annual sales on its online store amounted to $1.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
unitedbyblue.com revenue by year

unitedbyblue.com's monthly revenueOVER TIME
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Over the past three months, unitedbyblue.com revenue has experienced decline of 32%, compared to the preceding three months.

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unitedbyblue.com revenue decline for last six months
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OVERVIEW
In April 2026, unitedbyblue.com generated $74,024 in online sales, slightly below the FASHION AND APPAREL median of $78,791, with a conversion rate of 1.50-2.00%, which is lower than the industry's high of 3.05%. The site's average order value (AOV) ranged from $100 to $125, significantly below the top AOV of $389. unitedbyblue.com had 40,550 sessions, surpassing the median of 35,276 but far from the highest session count of 281,585,790 at shein.com, the leading brand in this competitive sector.
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unitedbyblue.com competitors

In April 2026, flamingoslife.com outperformed unitedbyblue.com significantly, with revenue of $321,496 from 2,066 transactions and sessions totaling 105,205, achieving an AOV of $150-175 and a conversion rate of 1.50-2.00%. Conversely, unitedbyblue.com generated $74,024 with 694 transactions from 40,550 sessions, showcasing an AOV of $100-125 and a conversion rate of 1.50-2.00%. oceanbottle.co also outshone unitedbyblue.com with revenue of $151,811 and an impressive conversion rate of 3.00-3.50%, despite its lower AOV of $25-50. Meanwhile, bleuclothing.com had lower revenue at $28,152 but a much higher AOV of $375-400, with a conversion rate between 0.50-1.00%. freeairlifeco.com, with a revenue of $4,918, had the highest conversion rate at 2.50-3.00%, indicating a strong customer engagement despite lower revenue. Overall, unitedbyblue.com faces stiff competition in the eco-conscious market.

flamingoslife.com screenshot
#1 flamingoslife.com
321.5K
Revenue
105.2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bleuclothing.com screenshot
#2 bleuclothing.com
28.2K
Revenue
9.4K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
freeairlifeco.com screenshot
#3 freeairlifeco.com
4.9K
Revenue
1.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
bluefishclothing.com screenshot
#4 bluefishclothing.com
8.8K
Revenue
2.9K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
oceanbottle.co screenshot
#5 oceanbottle.co
151.8K
Revenue
106.5K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
unitedbyblue.com vs top market performers
unitedbyblue.com
top retailers
conversion rate vs average order value for unitedbyblue.com and its competitors
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Revenue share by device at unitedbyblue.com

In April large majority of sales on unitedbyblue.com, 99% was finalized on desktop devices, with 0.94% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on unitedbyblue.com, 99% was finalized on desktop devices, with 0.94% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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unitedbyblue.com channels

Identify top traffic channels that drive growth for unitedbyblue.comand discover how performance of traffic channels has changed over time.

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unitedbyblue.com Google Ads spend

Evaluate unitedbyblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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unitedbyblue.com devices

Review unitedbyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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unitedbyblue.com top markets

Explore unitedbyblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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unitedbyblue.com country & global rank

Assess the ranking of unitedbyblue.com among other retailers within its primary country and worldwide.

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