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May 2025
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Home/Insights/Retailers/unitedbyblue.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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99.3K
Revenue
61.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Unitedbyblue.com is an online retail platform that offers a wide range of sustainable products, primarily focusing on outdoor and lifestyle merchandise. Their inventory consists of responsibly made clothing, accessories, home goods, and outdoor gear designed to minimize environmental impact. They strive to remove one pound of trash from oceans and waterways with each product sold.

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unitedbyblue.com's revenueOVER TIME
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Over the past three months, unitedbyblue.com revenue has experienced decline of 33%, compared to the preceding three months.

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unitedbyblue.com revenue decline for last six months
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OVERVIEW
In May 2025, unitedbyblue.com, a FASHION AND APPAREL website, generated $99,325 in online sales, with a conversion rate of 1.00-1.50% and an AOV of $100-125. The website had 61,414 sessions, compared to the industry's median of 33,223. In the same industry, the highest online store revenue was shein.com at $731,622,726, with a conversion rate of 3.09% and an AOV of $415. Despite performing lower than the industry leaders, unitedbyblue.com continues to show steady growth in revenue and traffic, indicating a strong presence in the lifestyle and fashion industry.
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unitedbyblue.com competitors

In May 2025, unitedbyblue.com reported a revenue of $99,325 with 848 transactions and 61,414 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. When comparing unitedbyblue.com to its competitors, it is clear that oceanbottle.co stands out with a significantly higher revenue of $386,033 from 3,539 transactions and 114,664 sessions, showcasing a higher conversion rate of 3.00-3.50%. freeairlifeco.com follows with lower revenue at $5,351 from 42 transactions and 1,356 sessions but a higher AOV of $125-$150 and the same conversion rate as oceanbottle.co. bluefishclothing.com and flamingoslife.com also show strong performance in terms of revenue and conversion rate, while bleuclothing.com falls behind with lower revenue, transactions, and sessions compared to unitedbyblue.com and its other competitors.

flamingoslife.com screenshot
#1 flamingoslife.com
121.8K
Revenue
31.3K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
bleuclothing.com screenshot
#2 bleuclothing.com
19.7K
Revenue
7.6K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
freeairlifeco.com screenshot
#3 freeairlifeco.com
5.4K
Revenue
1.4K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
bluefishclothing.com screenshot
#4 bluefishclothing.com
326.9K
Revenue
84.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
oceanbottle.co screenshot
#5 oceanbottle.co
386K
Revenue
114.7K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
unitedbyblue.com vs top market performers
unitedbyblue.com
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conversion rate vs average order value for unitedbyblue.com and its competitors
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Revenue share by device at unitedbyblue.com

In May large majority of sales on unitedbyblue.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.

In May large majority of sales on unitedbyblue.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices.
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brands overtime comparison

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unitedbyblue.com channels

Identify top traffic channels that drive growth for unitedbyblue.comand discover how performance of traffic channels has changed over time.

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unitedbyblue.com Google Ads spend

Evaluate unitedbyblue.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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unitedbyblue.com devices

Review unitedbyblue.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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unitedbyblue.com top markets

Explore unitedbyblue.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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unitedbyblue.com country & global rank

Assess the ranking of unitedbyblue.com among other retailers within its primary country and worldwide.

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