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May 2025
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Home/Insights/Retailers/updraftplus.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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276.6K
Revenue
86.3K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
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UpdraftPlus.com offers backup and restoration solutions for websites running on popular Content Management Systems (CMS) such as WordPress, Magento, and more. The website provides a range of plugins and add-ons that enable users to secure, schedule, and automate backups, ensuring the protection of website files, databases, themes, and plugins.

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updraftplus.com's revenueOVER TIME
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Over the past three months, updraftplus.com revenue has experienced decline of 45%, compared to the preceding three months.

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updraftplus.com revenue decline for last six months
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OVERVIEW
For the month of May 2025, updraftplus.com in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $276,606 with a median of $354,690. Conversion rate was 2.00-2.50%, with a high of 2.02% and a low of 0.54%. Average order value (AOV) was $125-150, with a high of $719 and a low of $209. Total sessions reached 86,306, while the top store had 154,237 sessions. Median sessions for the industry were 120,272.
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updraftplus.com competitors

In May 2025, updraftplus.com generated revenue of $276,606 from 1,898 transactions and 86,306 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 2.00-2.50%. In comparison, topicalgear.com, a competitor, had revenue of $1,017 from 11 transactions and 352 sessions, with an AOV of $75 to $100 and a slightly higher conversion rate of 2.50-3.00%. While updraftplus.com had significantly higher revenue, transactions, and sessions, topicalgear.com had a higher conversion rate and a slightly lower AOV. updraftplus.com appears to be dominating in terms of overall performance metrics when compared to topicalgear.com in the backup and recovery solutions market in May 2025.

topicalgear.com screenshot
#1 topicalgear.com
1K
Revenue
352.4
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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updraftplus.com vs top market performers
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conversion rate vs average order value for updraftplus.com and its competitors
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Revenue share by device at updraftplus.com

In May large majority of sales on updraftplus.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.

In May large majority of sales on updraftplus.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.
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updraftplus.com channels

Identify top traffic channels that drive growth for updraftplus.comand discover how performance of traffic channels has changed over time.

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updraftplus.com Google Ads spend

Evaluate updraftplus.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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updraftplus.com devices

Review updraftplus.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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updraftplus.com top markets

Explore updraftplus.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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updraftplus.com country & global rank

Assess the ranking of updraftplus.com among other retailers within its primary country and worldwide.

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