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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for usmint.govusmint.gov

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18.8M
Revenue
Mar 26
2.3M
Sessions
Mar 26
3.0-3.5%
Conv. rate
Mar 26
$250-275
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

The website usmint.gov serves as the official online platform of the United States Mint. It is a comprehensive source of information about the minting process, coin collecting, and history of currency. The website provides users with various products including coins, medals, and other numismatic items for purchase.

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usmint.gov Annual Revenue and Growth

usmint.gov's annual sales on its online store amounted to $210.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$210.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
usmint.gov revenue by year

usmint.gov's monthly revenueOVER TIME
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Over the past three months, usmint.gov revenue has experienced decline of 0.36%, compared to the preceding three months.

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usmint.gov revenue decline for last six months
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OVERVIEW
In March 2026, usmint.gov generated $18,811,945 in online sales, significantly exceeding the median of $46,572 in the ANTIQUES AND COLLECTIBLES sector, yet trailing the leader, jmbullion.com, at $96,317,260. The site maintained a solid conversion rate of 3.00-3.50%, above the sector's average of 2.92%, and its average order value ranged from $250 to $275, compared to a high of $672 in the industry. With 2,345,602 sessions, usmint.gov also outperformed the median of 16,070 but fell short of jmbullion.com's 7,441,948 sessions, highlighting a robust presence in its market niche.
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usmint.gov competitors

When comparing usmint.gov to its competitors in the online coin and bullion industry as of March 2026, we can see some interesting metrics. usmint.gov has a revenue of $18,811,945 with 71,694 transactions and 2,345,602 sessions, boasting an average order value (AOV) of $250-$275 and a conversion rate of 3.00-3.50%. In contrast, one of its competitors, govint.com, has a revenue of $4,164,134 with 13,857 transactions and 491,875 sessions, a higher AOV of $300-$325, but a slightly lower conversion rate of 2.50-3.00%. On the other end of the spectrum, jmbullion.com leads the pack with a revenue of $96,317,260, 118,841 transactions, and 7,441,948 sessions, featuring an AOV of $800-$825 and a conversion rate of 1.50-2.00%. Overall, usmint.gov holds its own against its competitors but has room for improvement in certain areas to stay competitive.

govmint.com screenshot
#1 govmint.com
4.2M
Revenue
491.9K
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
littletoncoin.com screenshot
#2 littletoncoin.com
833.2K
Revenue
675.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
jmbullion.com screenshot
#3 jmbullion.com
96.3M
Revenue
7.4M
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
sdbullion.com screenshot
#4 sdbullion.com
26.2M
Revenue
3.4M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
moderncoinmart.com screenshot
#5 moderncoinmart.com
30.8K
Revenue
21.8K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
usmint.gov vs top market performers
usmint.gov
top retailers
conversion rate vs average order value for usmint.gov and its competitors
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Revenue share by device at usmint.gov

In March large majority of sales on usmint.gov, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on usmint.gov, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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usmint.gov channels

Identify top traffic channels that drive growth for usmint.govand discover how performance of traffic channels has changed over time.

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usmint.gov Google Ads spend

Evaluate usmint.gov's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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usmint.gov devices

Review usmint.gov's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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usmint.gov top markets

Explore usmint.gov's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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usmint.gov country & global rank

Assess the ranking of usmint.gov among other retailers within its primary country and worldwide.

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