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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for usmint.govusmint.gov

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19.7M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

The website usmint.gov serves as the official online platform of the United States Mint. It is a comprehensive source of information about the minting process, coin collecting, and history of currency. The website provides users with various products including coins, medals, and other numismatic items for purchase.

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usmint.gov's revenueOVER TIME
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Over the past three months, usmint.gov revenue has experienced growth of 34%, compared to the preceding three months.

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usmint.gov revenue growth for last six months
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OVERVIEW
In July 2025, usmint.gov in the ANTIQUES AND COLLECTIBLES industry had online sales revenue of $19,733,746, a conversion rate of 1.50-2.00%, an AOV of $400-425, and 2,710,341 sessions. The median revenue in the industry was $53,939, the highest revenue was $57,558,529 from jmbullion.com, the highest conversion rate was 2.74%, the lowest conversion rate was 0.66%, the highest AOV was $733, the lowest AOV was $92, the highest number of sessions was 4,096,581 from jmbullion.com, and the median sessions was 18,589.
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usmint.gov competitors

In July 2025, usmint.gov generated a revenue of $19,733,746 from 49,150 transactions and 2,710,341 sessions, with an average order value (AOV) ranging between $400-$425 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, govment.com had a revenue of $3,069,238 from 9,508 transactions and 399,615 sessions, with an AOV of $300-$325 and a conversion rate of 2.00-2.50%. littletoncoin.com recorded $502,380 in revenue from 4,807 transactions and 560,771 sessions, with an AOV of $100-$125 and a conversion rate of 0.50-1.00%. jmbullion.com surpassed all with $57,558,529 in revenue from 68,676 transactions and 4,096,581 sessions, boasting an AOV of $825-$850 and a conversion rate matching that of usmint.gov. sdbullion.com and moderncoinmart.com also performed well in revenue, transactions, and sessions but varied in AOV and conversion rates.

govmint.com screenshot
#1 govmint.com
3.1M
Revenue
399.6K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
littletoncoin.com screenshot
#2 littletoncoin.com
502.4K
Revenue
560.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
jmbullion.com screenshot
#3 jmbullion.com
57.6M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$800-900
AOV
sdbullion.com screenshot
#4 sdbullion.com
27.3M
Revenue
2.4M
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
moderncoinmart.com screenshot
#5 moderncoinmart.com
20.1K
Revenue
18.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
usmint.gov vs top market performers
usmint.gov
top retailers
conversion rate vs average order value for usmint.gov and its competitors
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Revenue share by device at usmint.gov

In July large majority of sales on usmint.gov, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on usmint.gov, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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usmint.gov channels

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usmint.gov Google Ads spend

Evaluate usmint.gov's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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usmint.gov devices

Review usmint.gov's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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usmint.gov top markets

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usmint.gov country & global rank

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