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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for usmint.govusmint.gov

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35.7M
Revenue
Jul 26
4.5M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$400-500
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

The website usmint.gov serves as the official online platform of the United States Mint. It is a comprehensive source of information about the minting process, coin collecting, and history of currency. The website provides users with various products including coins, medals, and other numismatic items for purchase.

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usmint.gov Annual Revenue and Growth

usmint.gov's annual sales on its online store amounted to $210.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$210.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
usmint.gov revenue by year

usmint.gov's monthly revenueOVER TIME
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Over the past three months, usmint.gov revenue has experienced growth of 90%, compared to the preceding three months.

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usmint.gov revenue growth for last six months
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OVERVIEW
Compared to the typical antiques and collectibles retailer, usmint.gov performed remarkably well in July 2026, generating $35.7 million in online sales against the typical retailer's $50,900. Its conversion rate, ranging from 1.50-2.00%, sits comfortably within the category's typical range of 0.68% to 3.08%. Additionally, usmint.gov's average order value (AOV) of $425-450 is also within the typical range of $88 to $655. With 4.5 million sessions, usmint.gov leads the category, far surpassing the typical antiques and collectibles retailer's 13,900 sessions a month. Overall, these metrics highlight usmint.gov's strong presence in the antiques and collectibles category.
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usmint.gov competitors

The most significant gap between usmint.gov and its competitor jmbullion.com lies in revenue, with usmint.gov trailing by $30.7 million. As of July 2026, usmint.gov generated $35.7 million from 81,300 transactions and 4.5 million sessions, leading the field in sessions. However, jmbullion.com outperforms usmint.gov with $66.4 million in revenue and 88,700 transactions. In terms of average order value (AOV), usmint.gov's range of $425-450 contrasts sharply with jmbullion.com's much higher AOV of $725-750. Despite a lower conversion rate of 1.50-2.00%, usmint.gov leads in sessions by 400,000, showing strong visitor engagement compared to jmbullion.com. In comparison, other competitors like govmint.com and littletoncoin.com lag significantly in both revenue and transactions, underscoring usmint.gov's relative market strength in traffic, despite its revenue deficit against jmbullion.com.

govmint.com screenshot
#1 govmint.com
2.7M
Revenue
400.2K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
littletoncoin.com screenshot
#2 littletoncoin.com
1.3M
Revenue
983.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
jmbullion.com screenshot
#3 jmbullion.com
66.4M
Revenue
4.1M
Sessions
2.0-2.5%
Conv. rate
$700-800
AOV
sdbullion.com screenshot
#4 sdbullion.com
13.7M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
moderncoinmart.com screenshot
#5 moderncoinmart.com
45.9K
Revenue
38.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
usmint.gov vs top market performers
usmint.gov
top retailers
conversion rate vs average order value for usmint.gov and its competitors
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Industries usmint.gov operates in

usmint.gov is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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usmint.gov channels

Identify top traffic channels that drive growth for usmint.govand discover how performance of traffic channels has changed over time.

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usmint.gov Google Ads spend

Evaluate usmint.gov's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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usmint.gov devices

Review usmint.gov's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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usmint.gov top markets

Explore usmint.gov's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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usmint.gov country & global rank

Assess the ranking of usmint.gov among other retailers within its primary country and worldwide.

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